Events: New York 2019 | Calendar / Advertising Week

8:00 ^AM

Connectors Leadership Breakfast: Sports 20/20

David Rubenstein Atrium @ Lincoln Center

Sinclair Broadcast Group, the USA’s largest operator of local TV stations, recently expanded its media with the purchase of 21 FOX regional sports networks. Led by CEO Chris Ripley, Sinclair is leveraging the power of live sports to deliver for brands at scale on a local and national level. An all-star panel of leading luminaries from the sports ecosystem breaks it all down and examines how sports continues to break through as must-see-live programming in a crowded, cluttered marketplace.

Gary Bettman Commissioner, National Hockey League

Chris Ripley President & CEO, Sinclair

David Levy CEO & President, Brooklyn Nets and Barclay Center & Joe Tsai Sports

David Stern Commissioner Emeritus, NBA

Jon Litner CEO, YES Network

Sarah Kustok Brooklyn Nets Game Analyst, YES Network

Gary Bettman

Chris Ripley

9:00 ^AM

Ad Shapers Future of Creativity AI as Creative Collaborator

Ad Shapers Stage

Professionals in creative fields already use software platforms with many automated features that rely on AI for everything from writing and film editing, to animation and design.

New AI capabilities and platforms are increasing the potential for automated generation of creative content across disciplines.

Claire Mitchell Director of VaynerSmart, VaynerMedia

Cristóbal Valenzuela Co-Founder, RunwayML

Danika Laszuk General Manager, Betaworks Camp, Betaworks

Niz Safrudin Sr. Consultant for Idea Development, SAP

Lara Fitch COO + Head of Product, Amper Music

Claire Mitchell

Cristóbal Valenzuela

9:00 ^AM

Advertising Week Futures Competition

School of Visual Arts Theatre

The AD Club presents Advertising Futures, a talent pipeline and career development initiative for high school students to experience the process that advertising professionals go through to develop and activate an advertising campaign; providing students both practical and mentoring experience in the field of advertising.

High school students from all of the NYC boroughs are paired with mentors (AD Club member agencies) who together assist them in preparing a solution to the creative brief provided by The AD Council. It is during this process that students develop strategy, problem solve, innovate, and create a pitch; presented during Advertising Week to industry professionals and thought leaders who ultimately select the best presentation. Winners receive bragging rights and an impressive Stanley Cup sized trophy that lives at their school for one year.

9:05 ^AM

Future is Female Discover Talk: Fighting Bias Through Advertising: The Case of Working Mothers

Impact Makers Stage

Gender bias in the workforce is well studied. But did you know that the disparity is especially extreme when it comes to working mothers? In this session, we explore cutting edge academic and original neuroscience research regarding employer bias, self-bias, and the effect of media. SPARK Neuro will present original neuroscience research highlighting brands that have had a positive impact on shifting the narrative.

Spencer Gerrol CEO & Founder, Spark Neuro

Spencer Gerrol

9:15 ^AM

Insight Drivers Future of Data Embrace Industry Changes to Create New Opportunities

Insight Drivers Stage

Recent months have brought industry change at an exponentially fast pace, creating new opportunities. New state regulations have been introduced, changes to industry standards such as third-party cookies have been contemplated, the era of data-driven television has finally arrived and marketers continue to ingest an even greater array of data in the quest to deliver exceptional experiences to their customers. While this frenetic ecosystem presents new challenges – it also represents an incredible opportunity.

Scott Howe President & CEO, LiveRamp

Scott Howe

9:15 ^AM

Tech Stars Future is Female Mom Bosses

Impact Makers Stage

Hear from industry leaders who double as moms for an honest conversation around moms in the workplace. Hear their take on the great values of having moms in leadership roles, the physical, mental and emotional challenges for moms in the workplace, and how the the future of work can be more inclusive for moms.

Caroline Gogolak VP of Retail, SoulCycle

Reem Abeidoh Head of Global GTM, LinkedIn

Katie Klumper Principal, Heat + Deloitte Digital

Monique Nelson Chair & CEO, UWG

Spencer Gerrol CEO & Founder, Spark Neuro

Caroline Gogolak

Reem Abeidoh

9:15 ^AM

How Do You Stand Out From the Crowd?

Roundel Stage @ IMAX

Fragmentation of the media landscape has created a rift in consumers' consumption habits -- where consumers' attention is no longer owed but in fact must be earned. In today's attention economy it takes nothing short of thumb-stopping creative to break through the clutter.

Join Kargo Founder & CEO Harry Kargman for back-to-back sessions featuring a star-studded line-up of industry-leading marketers as they discuss how they leverage the power of design in unique ways in order to successfully stand out from the crowd.

Anthony Reeves Chief Creative Officer, WPP ACE & Wunderman Thompson Seattle

Gwyneth Paltrow Founder and Chief Executive Officer, goop

Harry Kargman Founder & CEO, Kargo

Nate Berkus Founder & CEO, Nate Berkus Associates and Nate Berkus Entertainment

Anthony Reeves

Gwyneth Paltrow

9:15 ^AM

Tech Stars Future of Tech Capitalize On The Convergence Of Linear & Digital

Tech Stars Stage

The convergence of TV and digital represents a monumental shift in the advertising ecosystem with combined global linear and digital TV advertising spend exceeding $233 billion. The ability to capitalize relies on understanding how to apply data across TV and digital environments and better influence consumer exposure in both mediums. Come and learn how to better inform your media strategy to drive results.

Philip Smolin Chief Strategy Officer, Amobee

Jonathan Steuer Chief Research Officer, Omnicom Media Group

Jonah Goodhart CEO, Moat

Laura Nelson Senior Vice President, Cross Portfolio Solutions, Disney Advertising Sales

Ashley Swartz CEO & Founder, Furious Corp.

Jeremy Crandall SVP, Advanced Video Solutions, Publicis Media

Philip Smolin

Jonathan Steuer

9:30 ^AM

Story Crafters Future of Content Masters of Monetizing Content

Story Crafters Stage

In the booming age of strategizing cross-screen content in the media-driven world of today, business leaders take a state-of-the-union look at the only line that matters – the bottom line. Join an all-star roster of leaders on the front lines of revenue production, media sales and partnership marketing as they share insights, explore risks and fears and debate strategies for achieving success in the ‘always on’ ecosystem of digital users.

Arnie Gullov-Singh Chief Revenue Office, Quora

Craig Kostelic Chief Business Officer, Revenue, Condé Nast

Elizabeth Herbst-Brady VP US Field Sales, Verizon Media

Nik Wenzl VP Business Development, Finimize

Valerie Bischak Executive Vice President, Ad Solutions, Viacom

Arnie Gullov-Singh

Craig Kostelic

9:30 ^AM

Koenigsberg X Kidpreneurs

NewGen Stage

One recurring theme among entrepreneurs of all ages is the insatiable feeling that they haven’t yet arrived. That’s what keeps them going, it’s what keeps them winning, it’s what keeps them innovating. Bill Koenigsberg was just inducted to the Advertising Hall of Fame, and in his mind, he hasn’t yet arrived. These young entrepreneurs have achieved undisputed success before even being allowed to arrive at their prom. And together, this dynamic collaboration will surely inspire and entertain us all.

Alina Morse CEO, ZolliCandy

Bill Koenigsberg President, CEO & Founder, Horizon Media

Brennan Agranoff CEO, HoopSwagg

Carson Kropfl Chief Fun Officer, Locker Board

Alina Morse

Bill Koenigsberg

9:30 ^AM

Insight Drivers Future of Data The Role of Identity In An Evolving Data-Driven World

Insight Drivers Stage

More than ever, marketers are seeking an omnichannel view of the customer while combating major industry challenges-- impending regulation and uncertainty, the deprecation of third-party cookies, disparate measurement, and heightened walled gardens. Find out the role that identity plays as these industry leaders try to achieve multi-touch attribution in an ever-evolving world.

Daniella Harkins Chief Evangelist, Agencies, LiveRamp

Megan Pagliuca Chief Data Officer, Hearts & Science

Daniella Harkins

Megan Pagliuca

9:45 ^AM

Culture Builders Future of Sports Reimagining Branded Content with Bleacher Report

Culture Builders Stage

According to July 2019 Shareablee Report Bleacher Report and House of Highlights combined for 8 of the 10 top branded content posts by publishers. This discussion will take a look at how the #1 sports media brand for millennial and Gen Z sports fans is leveraging its reach and unparalleled content creation team to reinvent the branded content space. It will take a look at its approach for Serge Ibaka’s popular culinary interview show: How Hungry Are You?

Ed Romaine CMO, Bleacher Report

Sahil Patel Senior Reporter, Wall Street Journal

Ed Romaine

Sahil Patel

10:00 ^AM

Ad Shapers Future of Creativity Building the Agency of the Future: Live on Stage

Ad Shapers Stage

Everyone is always placing bets both client and service side on what the right agency model should be to serve clients now and in the future. Turn up to see one being built live on stage in front of your very eyes.

Ivan Pollard Chief Marketing Officer, General Mills

Jon Wilkins Executive Chairman, Karmarama, Part of Accenture Interactive

Ivan Pollard

Jon Wilkins

10:00 ^AM

Ask The Experts: Using Insights To Enable Data-Driven Decision Making

Workshop Stage

A workshop designed to deliver insight into the perspectives of leading agencies, brands and research executives', as they discuss their approach to data-driven decision making for real-world brand initiatives.

Jake Pryszlak from Meshh will be hosting a panel with Justin Logerfo (Momentum Worldwide), Kathy Lubner (Nielsen) and a leading brand marketer.

Erik Alden Vice President, Director Business Leadership, Momentum

Jake Pryszlak Research & Insight Manager, Meshh

Kathy Lubner VP, Entertainment ResearcH, Nielsen

Justin Logerfo Director, Advertising Analytics, TripAdvisor

Erik Alden

Jake Pryszlak

10:05 ^AM

Future is Female A Woman's Guide to Dismantling Corporate Norms

Impact Makers Stage

We live in an evolving business world where gender roles are being challenged and equality is demanded. In this Discover Talk, you will learn the steps, Karina Vasquez, professor and marketing consultant takes to provoke change in corporate America.

Karina Vasquez Founder, KV Consulting

Karina Vasquez

10:15 ^AM

Tech Stars Future of Tech Disrupters & Provocateurs: Redefining 'The Medium is the Message' for the 21st Century

Tech Stars Stage

If 'the medium is the message' was one of the most radical concepts of the 20th century, then a compelling question for the 21st century is this: what can now be defined as a medium? Join Canvas Worldwide CEO Paul Woolmington as he and a panel of agent provocateurs break down the newest mediums disrupting and redefining 21st-century marketing as we know it.

Paul Woolmington CEO, Canvas Worldwide

Lindsey Slaby Founder, Sunday Dinner

Bachir Zeroual Former Head of Marketing, Connected Living, Samsung Electronics America

Rachel Weiss VP, Strategic Growth and Open Innovation, L'Oréal USA

Baldwin Cunningham VP, Brand Partnerships, CNN

Paul Woolmington

Lindsey Slaby

10:15 ^AM

Impact Makers Future is Female Path Pavers: A Candid Conversation with the Women Shaping Heavyweight Brands

Impact Makers Stage

It's no secret there's a shockingly low number of women who make it to the C-suite in Corporate America. In this session, we'll unpack the stories and trajectories of some of the impressive leaders that challenge this reality. Attendees will walk away inspired by the unique roadblocks and universal commonalities of heavyweights in the world of banking, advertising, motorcycles, and food.

Heather Malenshek Chief Marketing Officer, Harley-Davidson Motor Company

Jill Baskin Chief Marketing Officer, The Hershey Company

Leanne Fremar Chief Brand Officer, JPMorgan Chase

Sarah Thompson Global & NY CEO, Droga5

Lindsay Stein U.S. Editor, Campaign

Heather Malenshek

Jill Baskin

10:30 ^AM

Story Crafters Future of Content Putting the Fan in the Driver's Seat

Story Crafters Stage

In an increasingly fragmented media environment, Twitter's recent major partnership announcements put the fan in the driver's seat of their content experience. From the PGA Tour to the NBA, MLB, and the MTV VMAs, it now takes just a simple Tweet for fans to choose their own adventure - to see custom content featuring their choice of player or entertainer. Hear from a trifecta of partners who seamlessly built relevance by connecting with massively popular events and topics on Twitter.

Dominick Balsamo VP, Global Media and Business Development, Major League Baseball

Laura Froelich Head of U.S. Content Partnerships, Twitter

Jill Abbott Head of Consumer and Athlete Engagement, Gatorade, PepsiCo/Gatorade

Jonathon Felter Director, Optimum Sports

Dominick Balsamo

Laura Froelich

10:30 ^AM

Insight Drivers Future of Data People, Data and Technology: The New Marketing Imperatives

Insight Drivers Stage

The paradigm of People, Process and Technology has given way to Data. Data is one of the most valuable assets of every organization. As the data-driven apparatus around automated advertising and real-time targeting penetrates every aspect of media and marketing, the challenge is mastering the data.

It all starts with owning the data.

Join this panel discussion to learn more about the new data imperative and how organizations can plan and prepare to own, control and use their own data.

Paul Gelb Head of Social and Programmatic, Bayer

Todd Paris Managing Director-Advertising and Publisher SME, Deloitte Digital

Sean Downey VP, Media Platforms, Google

Jillian Ryan Principal Analyst, eMarketer

Everis Carruyo Director of Marketing Strategy & Operations, Shopify

Paul Gelb

Todd Paris

10:30 ^AM

Entertainers Future of Live The Urgent Power of Live Sports: Rallying Fans and Moving Pop Culture on the Road to Super Bowl LIV

Entertainers Stage

FOX will facilitate a conversation on the power of live content and the benefits and attributes that it generates for the advertising community.

Howie Long NFL Studio Analyst, FOX

Jenna Wolfe Host, First Things First, FS1

Mark Silverman President, National Networks, FOX Sports

Tony Gonzalez NFL Studio Analyst, FOX

Howie Long

Jenna Wolfe

10:30 ^AM

NewGen Startup Competition

NewGen Stage

Jason Feifer, editor of Entrepreneur, conducts a fireside chat with Michael Loeb and Rich Vogel, the founders of Loeb.nyc. The noted entrepreneurs will discuss how they approach entrepreneurism at their “venture collective,” which is currently fostering 18 startups across a variety of verticals. As a primer for the Startup Competition, Feifer will uncover how investors assess the potential of early stage companies.

The chat will be followed by Advertising Week’s annual Startup Competition, a rapid fire presentation from three newly hatched companies. Rich Vogel leads the judges panel, which is comprised of Reza Chowdhury, founder & CEO of AlleyWatch, Bahiyah Robinson, founder and CEO of VC Include, and Justine Watkins, CEO of Bonin Ventures.

The winning startup will secure an intensive strategy session led by Loeb, Vogel and the Loeb.nyc growth and innovation team.

Michael Loeb Founder & CEO, Loeb Enterprises

Rich Vogel COO & CFO, Loeb.nyc

Jason Feifer Editor in Chief, Entrepreneur Magazine

Reza Chowdhury Founder & CEO, AlleyWatch

Bahiyah Robinson Founder and CEO, VC Include

Justine Watkins CEO & Advisor, Bonin Ventures

Michael Loeb

Rich Vogel

10:30 ^AM

Impact Makers Deep Dive: AW Moms

Deep Dives Stage

Join the AWMoms Committee for open and honest conversation focused on challenges for moms + parenting in the workplace.

10:45 ^AM

Culture Builders Future of Sports How WWE Superstars Drive Authentic Brand Partnerships

Culture Builders Stage

As a global and sports entertainment company, WWE is a sought-after partner for brands looking to tap into its resources and engage its diverse fanbase. In this session, hear from WWE Chief Brand Officer Stephanie McMahon and WWE Superstars Becky Lynch and Kofi Kingston about how WWE creates meaningful brand partnerships through 360 degree integrations that include the company’s greatest assets: WWE Superstars. WWE will also unveil new partnerships during the session.

Stephanie McMahon Chief Brand Officer, WWE

Becky Lynch WWE Superstar, WWE

Kofi Kingston WWE Superstar, WWE

Jenny Rooney Editor of the CMO Network, Forbes

Stephanie McMahon

Becky Lynch

10:45 ^AM

Collaborator vs. Consumer

Roundel Stage @ IMAX

Joseph Gordon-Levitt, founder and CEO of creative collaborative platform, HITRECORD, discusses a new creative collaboration with Shelby Stilson, 1% CEO of Zappos. Hear insights from their new partnership as they share how they have embraced communities as collaborators—and stopped communicating at consumers.

Joseph Gordon-Levitt Actor & CEO, HITRECORD

Shelby Stilson 1% CEO, Zappos.com

Joseph Gordon-Levitt

Shelby Stilson

11:00 ^AM

The Ultimate Buyer’s Guide To New Multiscreen TV Solutions

Workshop Stage

If you’re a regional or national advertiser, it has likely been challenging to wade through a multitude of seemingly unconnected TV solutions; due primarily to a cacophony of product names, technical jargon and disparate data sets that you’re hearing from MVPDs. That is changing. In this session, learn how MVPDs are working together—led by Ampersand —to harmonize cable’s multiscreen TV offerings, bringing unprecedented scale to advertisers with rich targeting & measurement capabilities.

Andy Addis SVP, Supply, Ampersand

Fred Bucher Senior Vice President/Chief Marketing Officer, Spectrum Reach

Andy Addis

Fred Bucher

11:00 ^AM

Ad Shapers Future of Creativity Creative Carousel

Ad Shapers Stage

Creative innovators will each have a turn on the carousel during this all-star panel. Listen as these experts share their insights into the creative universe and creative mindset. Each panelist will share secrets of finding creative success, and how to build great campaigns. Listen to personal inspirations, creative admirations, and what they hope is in store for the future of advertising.

Susan Credle Global Chief Creative Officer, FCB

Andy Bird Chief Creative Officer, Publicis New York

Judy John Global Chief Creative Officer, Edelman

Sean Bryan Co-Chief Creative Officer, McCann New York

Ronald Urbach Chairman, Davis & Gilbert LLP

Susan Credle

Andy Bird

11:05 ^AM

Tech Stars Future of Tech Discover Talk: From Zero to Invested

Tech Stars Stage

Finimize is a fin-tech startup that empowers young professionals who have savings but don’t know where to invest. What started as a financial newsletter to address the “information asymmetry” that has sustained the financial advice industry for decades, has since grown into a movement of more than 400,000 highly mobilised finance devotees. Nikolaus covers how the combination of a world-class content team (former Goldman Sachs, Fidelity, Bloomberg) and community has laid the foundation for a scaling startup and how that in turn continues to create value for the brand and the business.

Nik Wenzl VP Business Development, Finimize

Nik Wenzl

11:15 ^AM

Tech Stars Future of Tech Building the Next Generation Media Supply Chain

Tech Stars Stage

The media supply chain we've created has led to a host of unintended consequences: too many steps between publishers and brands, brands and consumers and a proliferation of businesses that don't add value.

MediaMath and partners including Rubicon Project and others are pursuing a shared mission to create an accountable and addressable supply chain through an alliance of agencies, brands, tech companies and publishers. It's designed to help digital marketing perform better in the long term for everyone.

Reshma Karnik Global Vice President, Amnet Audience Center, Amnet Programmatic Experts for Dentsu Aegis Network

Tom Kershaw Chief Technology Officer, Rubicon Project

Jeremy Steinberg Global Head of Ecosystem, MediaMath

Joanna O'Connell VP - Principal Analyst, Forrester Research

Reshma Karnik

Tom Kershaw

11:15 ^AM

Impact Makers Future is Female Gender Parity, It's Complicated

Impact Makers Stage

Gender equality is an honorable pursuit, but not if the efforts only benefit white women. Successful companies recognize the intersectionality of gender, and they activate programs that lift women of all colors, cultures, choices and identities. This session will spotlight some of the most inclusive practices and programs orchestrated by leading companies – many of them surfaced through #Inclusive100* – that effectively lift all women.

Michele Prota Chief Talent Officer & Global Board Member, Forsman&Bodenfors

Lynn Branigan President and CEO, She Runs It

Steven Wolfe Pereira Chief Executive Officer & Co-Founder, Encantos

Carol Watson Senior Director, Global Advisory Services, Diversity Best Practices

Mita Mallick Head of Diversity, Employer Brand and Cross Cultural Marketing, Unilever North America

Renetta McCann Chief Inclusion Experience Officer, Publicis Groupe

Michele Prota

Lynn Branigan

11:15 ^AM

Story Crafters Deep Dive: Putting the Fan in the Driver's Seat

Deep Dives Stage

Join the panelists for a deep dive following the seminar & get your questions answered.

Open to Super & Platinum Delegates

Dominick Balsamo VP, Global Media and Business Development, Major League Baseball

Jill Abbott Head of Consumer and Athlete Engagement, Gatorade, PepsiCo/Gatorade

Jonathon Felter Director, Optimum Sports

Laura Froelich Head of U.S. Content Partnerships, Twitter

Jill Abbott

11:30 ^AM

Entertainers Future of Live Go Big or Go Home

Entertainers Stage

Join AEG's CRO Todd Goldstein, and Anheuser-Busch InBev's VP Partnerships, Beer Culture & Community, Nick Kelly for a fireside chat on how to deliver on the entertainment experience.

Nick Kelly Vice President - Partnerships, Beer Culture & Community, Anheuser-Busch InBev

Todd Goldstein CRO, AEG

Nick Kelly

Todd Goldstein

11:30 ^AM

Insight Drivers Future of Data Why the Hottest New Digital Publishers aren't Publishers At All

Insight Drivers Stage

It's no secret that the Duopoly is no longer, but who would have guessed that it would be broken up by a massive eCommerce platform? From the brand-safe environments to the powerful, intent-based shopper data, brands across the spectrum are reaping the benefits of engaging their consumers where they shop Learn from leading brands how they harness the power of commerce marketing to drive awareness, consideration and intent.

Alisha Wilmoth Director, Media Partnerships, ALSAC/St. Jude Children’s Research Hospital

Andrea Derby Director, US Advertising & Global Brand Management, UPS

Chris Merrill SVP, CMO Direct to Consumer, Synchrony

Nicole Perrin Principal Analyst, eMarketer

Scott Kelliher Head of Brand Advertising and Partnerships, eBay Advertising

Alisha Wilmoth

Andrea Derby

11:30 ^AM

Story Crafters Future of Content Gen Z and Gen Alpha: Understanding the Customers of Tomorrow

Story Crafters Stage

Move over Millennials, there’s a new gang in town. They’re younger, they’ve been wired since birth and they’ll soon be shaping our future; Gen Z is up and running, while Gen Alpha is growing up fast. Arguably these are the most influential audiences marketers have ever encountered. Join Kerin O’Connor and Anna Bassi, the creators behind the The Week Junior, the fastest growing magazine in Britain, alongside an esteemed panel of experts, as they discuss how to break through to, and best serve Gen Alpha and Gen Z, in a meaningful and responsible way.

Anna Bassi Editor-in-Chief, The Week Junior, Dennis

Dylan Collins CEO, SuperAwesome

Kerin O'Connor Chief Executive, The Week

Yalda Uhls MBA, PhD, Founder & Executive Director, UCLA, Center for Scholars & Storytellers

Anna Bassi

Dylan Collins

11:30 ^AM

NewGen Burnout vs Resilience: a Personal Journey Towards a New Form of Leadership

NewGen Stage

What makes someone resilient? Why are some leaders loved and others...not so much?
The advertising industry is plagued with burnout, making us all worse at our jobs. After an episode of burnout, Lucio Ribeiro embarked on a personal journey of discover where he developed seven lessons of Resilience that he now applies in life. Based on Ancient Philosophies as Stoicism and Buddhism and personal research with professionals and refugees, Lucio developed lessons to apply day-to-day in your personal and professional life.

Lucio Ribeiro Professor and founder, RMIT | lucio.ai

Lucio Ribeiro

11:45 ^AM

Future of Sports Big Business: The Role of Athletes in Culture

Culture Builders Stage

In today’s attention economy, where sports coverage is a 24/7 swirl of statistics, the personalities that drive the sport can get lost. Yet in modern culture, athletes have an influence that far transcends their performance on the field, court or track. Will Welch, editor-in-chief of GQ, moderates a discussion around the role of athletes in our culture — and how they have become just as valuable off the field as they are on it.

Will Welch Editor-in-Chief, GQ

P.J. Tucker Professional Basketball Player, Houston Rockets

Will Welch

P.J. Tucker

11:50 ^AM

Ad Shapers Collaboration Models Discover Talk: 3x3 Insights

Ad Shapers Stage

Noah Friedman. COO of 3x3 Insights, sheds light on the unique way that his company partners with independent beer, wine and spirits retailers to develop a more connected, collaborative, and data-driven ecosystem.

Noah Friedman COO, 3x3 Insights

Noah Friedman

12:00 ^PM

Reinventing Storytelling For Multicultural Audiences

Roundel Stage @ IMAX

Bill Koenigsberg and Armando Christian Perez (Pitbull), recently announced the launch of their new full-service Multicultural agency, 305 Worldwide. Bill and Armando are serial entrepreneurs. Bill has built the largest independent media agency in the world, Armando is a Grammy®-winning global superstar, business entrepreneur, education ambassador and motivational speaker. Together, they are bringing Horizon’s multicultural marketing, data and insights expertise with Pitbull’s creativity and incredible cultural connectivity to create custom experiential platforms and programs that are authentic and more engaging for multicultural audiences. Join these giants of media and entertainment as they share their journeys and discuss how to bring much needed authenticity and creativity to better serve Multicultural audiences.

Angela Sigley-Rittgers SVP Sales & CMO, Boost Mobile & Virgin Mobile, Sprint

Bill Koenigsberg President, CEO & Founder, Horizon Media

Pitbull

Angela Sigley-Rittgers

12:00 ^PM

2020 Survival Guide: How Brands Can Navigate the New Era of Politics

Workshop Stage

Donald Trump fundamentally altered the way brands engage with the political environment. As the 2020 election approaches, brands are facing new challenges and opportunities.

Join Morning Consult as they reveal new insights from a survey conducted in partnership with Advertising Week looking at what consumers expect when it comes to political engagement, and what brands can do to election-proof themselves over the next year.

Jeff Cartwright VP, Content, Morning Consult

Jeff Cartwright

12:00 ^PM

Ad Shapers Future of Creativity Using Social Intelligence to Drive Creative Decisions

Ad Shapers Stage

Social media is the world's largest focus group. Understanding what is resonating with your audience on social media provides an actionable roadmap for creative development. This session will focus on ensuring you are using resources efficiently and effectively to create content that allows your brand to increase both social share of voice and sales.

Meghan Cahill VP of Client Success, ListenFirst

Sophia Lief Sr. Manager Global Social Media, Michael Kors

Meghan Cahill

Sophia Lief

12:15 ^PM

Impact Makers Future is Female Women: The Original Decision Makers and Influencers

Impact Makers Stage

Women are the original influencers – from their purchasing power to driving media consumption to shaping the advertising industry. That’s why it’s more important than ever for brands to truly connect and relate to women authentically in order to succeed. We will break down how women are transforming today’s advertising and culture as well as boldly taking on male dominated roles such as sports programming.

Hilary Estey McLoughlin Senior Executive Producer, The View & Nonfiction Content

Sade Baderinwa Anchor, Eyewitness News, WABC-TV

Lisa Valentino EVP, Client & Brand Solutions, Disney

Rosalyn Durant SVP, College Networks, ESPN

Chelsea Parker Senior Marketing Manager, Coors Light

Hilary Estey McLoughlin

Sade Baderinwa

12:20 ^PM

Insight Drivers Future of Data Discover Talk: Location Intelligence Transforming Out-of-Home Advertising

Insight Drivers Stage

Over the last 2 years, location intelligence has become the holy grail to Out-of-Home advertising. Thousands of companies collect valuable data - but very little has been done to extract actionable insights that benefit OOH advertisers the same way Facebook and Google have been able to do online. What is your actual CPM? Who really saw your ad? How do I engage with my target audience? How did brand awareness impact conversions? This session will explore ways of connecting location intelligence between physical and digital worlds to provide valuable insights.

Niels Sommerfeld Co-Founder & COO, mobilads

Niels Sommerfeld

12:30 ^PM

Story Crafters Future of Content Storytelling Without a Shelf Life

Story Crafters Stage

How brands, publishers and platforms work together to support the creation of stories with staying power while attracting new audiences.

Noah Rosenberg Founder, CEO & EIC, Narratively

Carolyn O'Hara Editorial Manager, Pocket

Joseph Tuckman Head of Sales, Pocket

Anna Holmes SVP, First Look Media

Jeremy Cohen VP, Head of Global Content Partnerships at Publicis Groupe, Publicis Media

Noah Rosenberg

Carolyn O'Hara

12:30 ^PM

Entertainers Future of Live LIVE Digital for the Superfan

Entertainers Stage

In case you haven't noticed, live streaming social media is blowing up the scene. Why is it so popular? In this fireside chat, hear from Twitter on the latest insights on how Hispanics are behaving on social and how brands can stay ahead of the game and win with social live streaming.

Sarah Rosen Head of US Entertainment Partnerships, Twitter

Matthew Kaplan SVP Digital Ad Sales, Univision

Sarah Rosen

Matthew Kaplan

12:30 ^PM

Future of Data ROI By Location

Insight Drivers Stage

We know that location has the ability to change the way we experience the real world. In this session, experts uncover how location tech improves lives (and drives ROI) through cross-channel marketing.

Aimee Irwin Vice President of Strategy, Experian

Barry Frey CEO, DPAA

Greg Anderson Managing Director, Xaxis Media Group

Lucy Markowitz VP of National Sales, Vistar Media

Aimee Irwin

Barry Frey

12:45 ^PM

Culture Builders Future of Sports Betting on a Winner

Culture Builders Stage

Fan experiences are reaching new highs (and some lows). From increased legalization of betting, to new platforms to watch, to sponsored activations. Experts talk the trends in sport engagement and the implications for the future.

Deirdre Lester CRO, Barstool Sports

Geoff Reiss VP & GM, Yahoo Sports

Jeffrey Volk Senior Vice President, Head of Business & Revenue, Deltatre

Juan Carlos Rodriguez President, Sports , Univision

Russell Sapienza CEO, Black Diamond Global Advisors LLC

Deirdre Lester

Geoff Reiss

1:00 ^PM

Future of Creativity Brand Bravery: Advertiser Engagement with News

Ad Shapers Stage

With daily threats made to the fourth estate, investment in news has never been more important and yet, brands remain cautious of running their content alongside news while newsrooms struggle with the nuances of working with third-parties. In this session we'll hear from the award-winning VICE News, media network, OMD, and non-profit initiative, United for News, on best practices for working with brands, creating a modern, sustainable newsroom and how to turn these brand safety concerns from a negative to a positive.

Israel Mirsky Executive Director, OMD

Jennifer Cobb Director , United for News

Jesse Angelo President, Global News & Entertainment , VICE

Israel Mirsky

Jennifer Cobb

1:00 ^PM

LinkedIn Live 101

Workshop Stage

Want exclusive access to live-streaming on LinkedIn? Interested in learning best practices for live-streaming on our platform? Stop by the LinkedIn Live 101 Workshop to get started and learn everything you need to know to build a successful live-streaming strategy.

Ting Ba LinkedIn Pages Product Marketing Lead, LinkedIn

Ting Ba

1:05 ^PM

Impact Makers Future is Female Discover Talk: It’s a Great Time to be a Woman

Impact Makers Stage

Devika Bulchandani, President of McCann NY, discusses how the advertising industry has the chance to make sure women are heard both as consumers and creators. Data shows that companies with strong female leadership enjoy superior average valuation and that large companies with at least one woman on the board outperformed large companies without.

Devika Bulchandani President, McCann

Devika Bulchandani

1:15 ^PM

Impact Makers Future is Female The Path to Leadership

Impact Makers Stage

There is a misconception of a defined, linear path to leadership. In reality, there is no one path. Seemingly unrelated experiences help to build key skills like empathy, storytelling, business acumen and strategic vision.

We'll hear from four inspiring speakers on their winding roads to leadership, what they wish they had known and what advice they have for future leaders. Each of them sit on General Assembly’s Marketing Standards Board, a group of executives working to develop the next generation of leaders.

Marie Gulin-Merle CMO, Calvin Klein & CDO, PVH Corp

Meg Sloan CMO, Verve Coffee Roasters

Marla Kaplowitz President & CEO, 4A's

Seth Rogin President & CEO, Nucleus Marketing Solutions

Gail Horwood Chief Marketing Officer, Kellogg North America, Kellogg Company

Marie Gulin-Merle

Meg Sloan

1:15 ^PM

Great Minds Think Unalike 2.0

Roundel Stage @ IMAX

Dr. Harold S. Koplewicz, president of the Child Mind Institute, sits down for a fireside chat with Academy Award nominated actor Jesse Eisenberg to explore the connection between creativity and anxiety. The two will discuss how being authentic about mental health can be a game-changer, both personally and professionally. The Child Mind Institute is an independent, national nonprofit dedicated to transforming the lives of children and families struggling with mental health and learning disorders.

Harold Koplewicz, MD President, Child Mind Institute

Jesse Eisenberg Actor

Harold Koplewicz, MD

Jesse Eisenberg

1:15 ^PM

Future of Tech Safe Streaming: The Future Of First Party Data Child-Focused Digital Advertising

Tech Stars Stage

The presentation will explore the children's focused digital advertising space including topics such as user privacy, existing legislation, emerging policies and the rapidly growing CTV child user segment.

Daniel Riddell CTO, Kidoodle.tv

Daniel Riddell

1:20 ^PM

Insight Drivers Future of Data Using Artificial Intelligence To Discover Undiagnosed Patients

Insight Drivers Stage

Discover how we apply Artificial Intelligence techniques to find those patients who are suffering in silence now and will be afflicted in the future.

Oodaye Shukla Chief Data & Analytics Officer, HVH Precision Analytics

Oodaye Shukla

1:20 ^PM

Story Crafters Future of Content Discover Talk: The Demand for Expertise: How Consumers Will Influence the Future of Media

Story Crafters Stage

While so much attention is paid to the many problems around healthcare, almost no one is addressing the huge problem in health information and the devastating impact a lack of access to information can have on people's lives.

SurvivorNet launched last year in partnership with creative agency BBH as a revolutionary alternative offering empowering and informative content from more than 200 doctors and researchers from the world’s leading cancer institutions. The site attracted over 2 million unique visitors last month and continues it’s explosive growth.

In this panel, Alperin and Watson will reveal how the site is transforming access to healthcare information for all patients, regardless of income, connections or location. In doing so, they will also explore what the future of media looks like when consumers demand high quality content from brands.

Sarah Watson Chairman, Global and NY CSO , BBH

Steve Alperin CEO, Survivor Net

Sarah Watson

Steve Alperin

1:30 ^PM

Story Crafters Future of Content The Future of Content Marketing: Industry Trends & Predictions from Top Women in the Field

Story Crafters Stage

Budgets for content marketing nearly doubled in 2019. How do top marketers ensure their messages are heard and show executives that they're moving the needle on brand awareness, customer acquisition, and revenue? In this panel, some of the most influential female content marketers—including winners of the Women in Content Marketing Awards, created by Masthead Media Company—will share how they're leading trends and pioneering techniques to share powerful, impactful stories that create relationships with customers.

Candice Jones Brand Content Lead, Amtrak

Jamie Luke Director of Content, The Foundry @ Meredith Corp

Stacy Minero Global Head of Twitter Arthouse, Twitter

Stephanie Stahl General Manager, Content Marketing Institute

Julie Hochheiser Ilkovich Managing Partner, Masthead Media Company

Candice Jones

Jamie Luke

1:30 ^PM

Insight Drivers Future of Data Measurement Matters: Your Viewership Source Matters

Insight Drivers Stage

Join 605 in kicking off “Measurement Matters”, a series of discussions focused on the different aspects of advanced TV measurement and activation. This session will delve into the various TV viewing data sources powering advanced TV measurement and data activation today. The panel will also explore how ad sales, brands and agencies leverage advanced TV viewership sources to achieve next-generation attribution.

Noah Levine Chief Revenue Officer, 605

Beth Coleman Senior Vice President, Marketing and Partner Insights, Viacom

Aaron Bernstein Senior Director, Insights and Advocacy, Walmart

Jonathan Steuer Chief Research Officer, Omnicom Media Group

Sam Garfield Vice President, Data Strategy and Advanced Audience Platforms, Discovery

Noah Levine

Beth Coleman

1:30 ^PM

Entertainers Future of Live Politics as Pop Culture: How the News Has Become the New Must-See TV and What to Know Heading into 2020

Entertainers Stage

In an era where television viewership has decreased, news has seen a renaissance, with live viewership reaching all-time highs. The reasoning is politics – the story changes on a daily, sometimes hourly basis - and as we head into an election year, the new slate of must-see television all revolves around the news. As leading anchors on the number one cable network in America, Martha MacCallum, Bret Baier and Chris Wallace will be co-anchoring all election coverage. Each of them can provide a unique perspective on the 2020 race, emerging themes and the top issues that matter most to viewers/voters and how advertisers can market to an engaged audience.

Bret Baier FOX News Chief Political Anchor and Anchor, FNC’s Special Report with Bret Baier

Chris Wallace Anchor & Co-Anchor, FOX News Sunday & FNC’s election coverage

Jeff Collins EVP Advertising Sales, FOX News Media

Martha MacCallum Anchor & Co-Anchor, The Story & FNC’s election coverage

Bret Baier

Chris Wallace

1:45 ^PM

Culture Builders Future of Sports Revitalising an Ageing Brand: F1 - the 69 year old start-up

Culture Builders Stage

Find out how one of the world’s most recognisable sport brands is transforming itself to become a fully sustainable media business in the modern era.

Ellie Norman Director of Marketing & Communications, Formula 1

Ellie Norman

2:00 ^PM

Meet the Sober Curious: Bursting the alcohol industry bubble

Workshop Stage

Gen Z and Millennials are drinking less than ever - enter the Sober Curious movement. Behind this buzz phrase is a rapidly changing consumer landscape that’s disrupting the alcohol and beverage industries. The market for low to zero-alcohol beverages is expected to grow by 32% by 2022 and brands have taken note. This panel will lift the veil on this elusive, exploding audience, explore how brands are adapting their marketing strategy and offerings and provide insights on how to authentically engage with these consumers.

Jeff Hollander Co-Founder & CEO, Hairless Dog Brewing

Peter Nicholson Chief Creative Officer, Periscope

Ruby Warrington Acclaimed Author of Sober Curious

Tanya Dua Senior Advertising Reporter, Business Insider

Jeff Hollander

Peter Nicholson

2:15 ^PM

Impact Makers Future is Female The Power of ‘_FOR’: Google and the Unstereotype Alliance

Impact Makers Stage

Search can reveal powerful insights into consumer intent, but HOW we search can also be used to surface the truth around ‘Invisible Identities.’ UN Women, Google and Unstereotype Alliance members will uncover the latest data-driven human insights that can help us eradicate stereotypes from the advertising industry. This session will address the aspect of intersectionality that is reflected in “_FOR_” search behavior, but less likely to exist in advertising.

Jason Klein Head of Human Truth, Google

Madeline Di Nonno CEO, Geena Davis Institute on Gender in Media

Daniel Seymour Director, UN Women’s Strategic Partnerships Division

Esi Eggleston-Bracey Executive Vice President and Chief Operating Officer of North America Beauty and Personal Care, Unilever

Jess Weiner CEO and Cultural Changemaker, Talk to Jess

Jason Klein

Madeline Di Nonno

2:15 ^PM

Ad Shapers Future of Creativity Wyclef Jean Presents a Creative Production Masterclass

Ad Shapers Stage

Wyclef Jean, Grammy award winning rapper, producer, actor and philanthropist, demonstrates his ingenious creative production process by co-creating a brand-new track in collaboration with the untapped musical talent within our very own creative and advertising agencies. Join us for a demonstration of creativity in action and support your agency of record and colleagues for an unforgettable participatory experience.

Wyclef Jean Grammy Winning Producer, Rapper, Actor

Sara Porritt Group Director of Planning, OMD

Chris Borelli Integrated Project Manager, Movement Strategy

Alan Schulman Chief Creative Officer, Advertising, Marketing & Commerce at Deloitte Digital US, Deloitte Digital

Marco Frey Digital Marketing, Takical

Alberto Vaccarino Sound Engineer, Wyclef Jean

Wyclef Jean

Sara Porritt

2:15 ^PM

Tech Stars Future of Tech Inside The Great Hack

Tech Stars Stage

The Great Hack Netflix documentary lifted the curtain on our vulnerability and how public opinion and the very foundation of our democracy is being manipulated and shaken to the core. Jeff Goodby, Academy Award nominated and Emmy Award winning directors Karim Amer and Jehane Noujaim, Emmy Award winning producer Geralyn Dreyfous, joined by Brittany Kaiser, a former Cambridge Analytica employee and whistleblower featured in the film, go deep inside the complex issues of data, privacy and Russian intervention and what it means for America, and the free world.

Brittany Kaiser Co-founder, Digital Asset Trade Association (DATA)

Geralyn Dreyfous Producer, The Great Hack

Jeff Goodby Co-Chairman & Partner, Goodby, Silverstein & Partners

Jehane Noujaim Director, The Great Hack

Karim Amer Director, The Great Hack

Brittany Kaiser

Geralyn Dreyfous

2:20 ^PM

Entertainers Future of Live 2D to Ambience: The Evolution of Physical Space-as-a-Platform

Entertainers Stage

Join LNKBOX as they present “2D to Ambience: The Evolution of Physical Space-as-a-Platform” They’ll cover mapping digital behavior to the physical world and how the Experience Economy will disrupt outdoor media.

Joseph Bradley Founder & CEO, LNKBox

Matt Hyman Vice President of Sales, LNKBox

Joseph Bradley

Matt Hyman

2:30 ^PM

Insight Drivers Future of Data The Great Collision

Insight Drivers Stage

Data, technology, creativity, and empathy have collided. The empowered consumer wants a brand that is ethical, yet also convenient. People are willing to share DNA for family trees, yet data privacy remains in headlines daily. The prominence of social-media, only outweighed by the rise of misinformation. Technology once feigned to end human innovation, is now be leveraged to harness human potential.

Julie Arbit Global SVP, Insights, VICE Media

Alison Murphy SVP, Ad Innovation, The New York Times Company

Patrick Harris Vice President, Global Agency Development, Facebook

Jeremy Cornfeldt CEO, iProspect US

Julie Arbit

Alison Murphy

2:30 ^PM

NewGen Design Thinking: Creative Problem Solving

NewGen Stage

This hands-on workshop will lead you through the design thinking process, taught by design thinking professionals that use this as a key tool for problem solving.

Daniel Crowe Learning Experience Architect, General Assembly

Daniel Crowe

2:30 ^PM

Future of Live 5G & The Live Content Experience

Entertainers Stage

"The 5G revolution is at our door step. Most consumers today believe 5G is simply about having a faster phone or internet connection.
While this is absolutely true, 5G is so much more…in this session we will dive deep on how 5G is set to change the live experience. From concerts to sporting events to Theater, 5G will transform the way we look at the world through the virtual and augmented lenses."

Aimee O'Rourke Director of Strategy, Momentum

Alex Wallace GM of News, Entertainment and Studios, Verizon Media

Mark Boyd Co-Founder, Gravity Road

Ruth Mortimer MD, Global Education, Advertising Week

Aimee O'Rourke

Alex Wallace

2:30 ^PM

The Combination of Influence & Authenticity Makes a Winning Team

Roundel Stage @ IMAX

The most compelling influencer content inspires, connects and engages the audience in a genuine way. In an increasingly saturated media environment, how do brands effectively tap into the power of athletes, while maintaining brand authenticity? This powerhouse session, featuring leaders from all sides of the influencer marketing equation, explores what it takes to deliver athlete-driven content across a variety of platforms and build a successful brand and influencer partnership that wins the hearts of consumers.

Ryan Crosby Vice President, Content & Brand Marketing, Hulu

Carli Lloyd Two-Time World Cup Champion and Two-Time Olympian

Jennifer van Dijk Executive Vice President of Marketing, Wasserman

Jacob Feldman Staff Writer, Sports Illustrated

Ryan Crosby

Carli Lloyd

3:00 ^PM

Ad Shapers Future of Creativity The Conscious Creative Movement

Ad Shapers Stage

The Conscious Creative Movement is a collective of thoughtful, heart-driven creators who believe there are no limits or parameters to the power of purpose-minded creativity. Or the ripples it can create for companies, communities and the world. In this session, we will demonstrate how to leverage our skills as a creative industry to spark change in our world.

Marla Kaplowitz President & CEO, 4A's

David Angelo Founder, Chairman, David&Goliath

Jason Harris President/CEO, Mekanism

Lauren Rieckhoff Co-Founder, wilyfoXX Collective

Karen Duffy Co-Founder, wilyfoXX Collective

Bill Oberlander Co-Founder and ECD, OBERLAND

Marla Kaplowitz

David Angelo

3:00 ^PM

The Addressable Future

Workshop Stage

With the stage set for collaboration on Addressable Advertising at scale, now is the time to work together and overcome the remaining hurdles, such as measurement and ratings. In this 50-minute workshop, Comscore will be joined by a panel of industry stakeholders from across the media ecosystem to explore the possibilities of an Addressable future including why Addressable Advertising is necessary, and the best way to position the Addressable evolution from where we are today.

Matt Kramer Managing Director, Advanced Advertising, OMNICOM MEDIA GROUP

David Algranati Chief Product Officer, Comscore

Keith Kazerman EVP, Digital Sales, Advanced Advertising and Research, Discovery, Inc.

Dan Rosenfeld VP, Data Strategy, Xandr

Scott Worthem Senior Vice President, Strategic Partnerships, Comscore

Claudio Marcus GM, Data Platform, FreeWheel

Lauren Johnson Senior Advertising Reporter, Business Insider

Matt Kramer

David Algranati

3:05 ^PM

Future of Tech A Marketer’s Guide to the California Consumer Privacy Act (CCPA)

Tech Stars Stage

The CCPA gives California consumers new rights over their data, but it's causing challenges for marketers. How should marketers prepare for rights to request, delete and opt-out of the sale of personal information? How can marketers comply with privacy laws while remaining customer-centric and maximizing opt-in? In this session, we’ll share what marketers need to know about the CCPA, provide a guide to demonstrating ongoing compliance and share best practices for creating an effective and compliant CCPA marketing strategy.

Stephanie Hanson Director, OneTrust PreferenceChoice, OneTrust PreferenceChoice

Stephanie Hanson

3:15 ^PM

Impact Makers Future is Female Time’s Up, Pay Up: We Will Not Wait 100 Years

Impact Makers Stage

Women in the United States make 20% less than men, and the statistics are even worse for women of color. When you add it up, women of color will make a million dollars less than their male counterparts over the course of their careers. And at its current pace, the pay gap in the U.S. is not projected to close for over 100 years. This is a call-to-action for us all. Join Christena Pyle, Executive Director of TIME’S UP Advertising, and Kendra Clarke, Vice President of Data Science and Product Development at sparks & honey,

Christena J. Pyle Executive Director, Advertising, TIME'S UP

Kendra Clarke VP of Data Science and Product Development, sparks and honey

Christena J. Pyle

Kendra Clarke

3:15 ^PM

Tech Stars Future of Tech Trust or Bust

Tech Stars Stage

As Keith Weed said earlier this year ‘a brand without trust is just a product, and advertising without trust is just noise’. So, the Advertising Association’s President is coming to AWNewYork to share the UK’s plan to stop the long-term decline in public trust of advertising. The biggest ever ethnographic study of public trust in advertising, conducted by UK advertising think tank Credos, has led to a five-step action plan to rebuild trust..

Keith Weed President, Advertising Association

Keith Weed

3:30 ^PM

Culture Builders Future of Sports NYVC Sports Presents: The Future of Sports

Culture Builders Stage

The fifth annual exploration of the future of sports and how platforms are growing the sports business and tech industry.

Deepen Parikh Partner, Interplay Ventures

Jeffrey Volk Senior Vice President, Head of Business & Revenue, Deltatre

1. OPTIMIZING REVENUES ACROSS THE SPORTS INDUSTRY

Blake Stuchin Vice President of Digital Media Business Development, National Football League

Dustin Godsey CMO, Milwaukee Bucks

Jamie King Head of eSports, Engine Shop

John Brody Executive Vice President, WWE

John Kozack Senior Vice President of Multimedia Sales, Univision Communications

Gillian Kemmerer Correspondent, Sport-Express

2. THE TREMENDOUS GROWTH AND FUTURE OF WOMEN’S SOCCER:

Ann Rodriguez VP, Business Operations, Atlanta United FC

Michael Broughton Senior Advisor and Director of Business Technology, Innovation & Investment Strategy, FIFA

Assia Grazioli-Venier Board of Directors, Juventus FC

Victoire Cogevina Co-founder, GLORIA, SR All-Stars

Bonnie Bernstein Veteran Sports Journalist/Founder, Walk Swiftly Productions

Deepen Parikh

Jeffrey Volk

3:30 ^PM

Future of Live Brand Building and Experiential Engagement

Entertainers Stage

The intersection of brands and experience is increasingly on the upswing as a strategy to tap into consumer passion. Connecting with audiences at a time and environment they have chosen offers brands huge upside, but it requires a deft touch to connect with impact and context. An expert panel dives into the booming business of brands and experience.

Andrew Klein Managing Director, Global Partnerships, AEG

Dan Donnelly SVP, Advertising Sales Marketing, FOX Sports

Eric Johnson SVP, Marketing, Condé Nast

Noah Mallin Leading Experience, Content, Sponsorships, Wavemaker North America

Shavonne Dargan SVP, Brand Management, Live Nation Entertainment

Todd Kaplan VP Marketing, Colas, Pepsi

Andrew Klein

Dan Donnelly

3:30 ^PM

Insight Drivers Future of Data First Party Data & Walled Gardens

Insight Drivers Stage

As more and more regulations around the world seek to restrict third-party data flows, how are companies that rely on these sources responding? Will the data-control landscape be limited to first parties—and everyone else? How do new market entrants promising consumer-controlled "zero party" data factor into the future of data flows? Join this session with Alison Pepper, 4A’s SVP–Government Relations, as she takes on these questions and more about data today and the day after tomorrow.

Alison Pepper SVP, Government Relations, 4A's

Daniel Sepulveda Senior Vice President for Policy and Advocacy, MediaMath

Ehud Furman VP of Data, Taboola

Scott Kelliher Head of Brand Advertising and Partnerships, eBay Advertising

Alison Pepper

Daniel Sepulveda

3:30 ^PM

NewGen Decoding The Music Experience

NewGen Stage

A live panel discussion inspired by the new, original podcast series “Decoding the Music Experience” sharing insights, observations and unique perspectives at the intersection of music, audiences and brands.
Produced by Advertising Week/AW360 and created by marketing and music industry leaders Kenny Ochoa (previous Warner Bros, Sony, Sanctuary Records), and Joe Belliotti (previous Head of Global Music for The Coca-Cola Company, Brand Asset Group, Maverick).

Each episode spotlights ways music can amplify and extend the reach of brand strategies, creating impactful experiences for audiences and meaningful value for brands. Recent episodes include Lyft, WeTransfer and Daniel Glass (founder Glassnote Records) with many more to come...

Join the hosts along with past and future guests from “Decoding the Music Experience” podcast episodes.

Joe Belliotti Founder, The Music Division

Jonathan Anastas Chief Marketing Officer, LiveXLive Media

Kenny Ochoa Co-Founder, Quiver

Ruthie Schudler CEO, The Participation Agency

Tatiana Simonian Head of Partnerships, Tumblr

Tom Lehman Co-Founder & CEO, Genius

Joe Belliotti

Jonathan Anastas

3:30 ^PM

Story Crafters Future of Content Memes and Medicis: Brands Are the New Culture Creators

Story Crafters Stage

Interruption marketing has reached its sell-by-date, leaving many brands scrambling for relevance. To survive in a post-advertising era, brands have become our modern-day Medicis. They are our entertainers, storytellers, creators and curators – connecting through culture rather than interrupting it. Join Jason Xenopoulos, VMLY&R’s North America Chief Creative Officer and New York CEO, as he explores why culture has become our new media, and how brands can harness the power to spread like memes within it.

Jason Xenopoulos North America Chief Creative Officer and New York CEO, VMLY&R

Jason Xenopoulos

3:45 ^PM

Progressive Leadership in Modern World

Roundel Stage @ IMAX

Sara Fischer, Media Reporter at Axios, sits down with Carolyn Everson and Joanna Coles for an unvarnished conversation on leadership. What should leadership look like in a modern world? How should we close the leadership gender gap – as women and as men? What are we getting wrong for the next generation? How can we meet the expectations of younger members of our workforce who are changing the status quo?

Carolyn Everson VP, Global Marketing Solutions, Facebook

Joanna Coles Founder & Chief Creative Officer, Boudica

Sara Fischer Media Reporter , Axios

Carolyn Everson

Joanna Coles

4:00 ^PM

Ad Shapers Future of Creativity The Creator Disruption: Redefining Influencer

Ad Shapers Stage

Bob Greenberg (founder and Executive Chairman of R/GA) and Kay Hsu (Global Director, Instagram Creative Shop) in discussion with Whalar's CMO, Mike Hondorp.

Mike Hondorp CMO, Whalar

Bob Greenberg Founder and Executive Chairman, R/GA

Kay Hsu Global Director, Creative Shop, Instagram

Mike Hondorp

Bob Greenberg

4:15 ^PM

Tech Stars Future of Tech Hitting the Target: Connecting with Everyone, Everywhere

Tech Stars Stage

Even as new avenues and channels emerge, it's harder than ever to connect with an audience. Discover how traditional tv can be married to digital channels like social and OTT and CTV through data to address your audience in a more meaningful way for better engagement, better results and better ROI.

Wael Sabra Senior Vice President, Product Development, a4 Media

Sarah Baehr EVP, Co-Cheif Investment Officer, Horizon Media

Keith Bowen CRO, Altice News USA

Wael Sabra

Sarah Baehr

4:15 ^PM

Future is Female How To Scale Ambition

Impact Makers Stage

True leadership requires the ability to not only take initiative and drive results, but to build relationships and motivate others. And according to Harvard Business Review, women achieve the highest marks in all four of those abilities. In this panel, some of retail's top female executives share what it takes to get to the c-suite, to raise funding, and to overcome challenges every step of the way.

Dalton Dorne CMO, Tinuiti

Kristin Sudeikis Founder, Forward Space

Lindsay Bressler Chief Operating Officer, Hatch Collection

Alison Bergen CEO, Aerosoles

Dalton Dorne

Kristin Sudeikis

4:20 ^PM

Insight Drivers Future of Data Discover Talk: Full-Flight Ad Optimization -- Start with the Best Ad Creative

Insight Drivers Stage

If creative drives nearly 50% of ad effectiveness, then ensuring you leverage the best possible creative is obviously paramount. In-flight campaign optimization is, of course, fundamental. But if you’re a marketer looking to truly maximize your spend, why wouldn’t you ensure that your ad creative is optimized before it even goes out the door?

Scott Simonelli CEO and Founder, Veritonic

Scott Simonelli

4:30 ^PM

Insight Drivers Future of Data Measurement on Demand

Insight Drivers Stage

One of the longstanding industry challenges is to provide marketers the ability to run advertising effectiveness measurement at will, on demand. Instead, there is a material lag from when you commission the study to when you can read the campaign. Why is this material? Because, if your objective is to maximize return on ad spend then in-flight optimization (IFO) is critical and on-demand measurement is key to timely IFO.

IRI, Google, Sam’s Club, Nestle-Starbucks and Annalect will discuss the merits of such a solution that will meet this need through a completely automated on-demand measurement for offline sales lift and matched market studies.

Abishake Subramanian Director, Digital Advertising, Media Sales & Strategy, Sam’s Club

Adam Gitlin Head of Data, Annalect

Lisa Hill Brand Manager, Starbucks At Home Coffee/Personalized Marketing, Nestlé Coffee Partners

Maciej Szczepaniak Global Brand Measurement Lead , Google

Vijoy Gopalakrishnan SVP/Principal, Media Center of Excellence, IRI

Abishake Subramanian

Adam Gitlin

4:30 ^PM

Impact Makers Future of Live Women Leading the Artist Community

Entertainers Stage

Join Madeline Nelson, CEO of Heads Music and manager of Wyclef Jean, for an exploratory conversation on how female leaders are trailblazing through the music industry and changing the way artists create, collaborate and distribute their work.

Madeline Nelson CEO & Founder, Heads Music

Jennifer Frommer SVP, Creative Content and Licensing, Columbia Records

Jennifer Masset Global Head of Independent Label Support, Spotify

Amani Duncan Senior Vice President, MTV

Madeline Nelson

Jennifer Frommer

4:30 ^PM

NewGen Past, Present, Future Shaping YOUR Journey

NewGen Stage

Our brilliant panel of entrepreneurs and industry titans will discuss their professional journeys, the explosion of tech and innovation, and how to constantly reinvent oneself throughout your career.

DJ Davids VP, Creative, Persky

Sarah Ivey Founder, Agents of Necessity

Todd Wiseman Co-Founder, Hayden5

Matthew Maher Founder, M7 Innovations

DJ Davids

Sarah Ivey

5:00 ^PM

Ad Shapers Future of Creativity Creative Problem Solving SHOULD Scare You, And That’s Okay.

Ad Shapers Stage

Catching the attention of consumers in 2019--with people racking up an average of 11 hours of screen time a day--is no easy feat. To break through the noise and leave an impact, brands are constantly galvanized to break the mold of existing advertising and marketing paradigms and discover, fresh innovative storytelling methods.

A panel of brand marketing experts will discuss how leaning into the discomfort of creative problem solving can spark innovation and ultimately lead to groundbreaking ideas.

Jaime Robinson Chief Creative Officer, Joan Creative

Tim Nudd Editor in Chief, Clio Awards

Jose Sebastian Gomez Executive Creative Director, ATK PLN

Tony Hawk Professional Skateboarder/Co-Founder, D/CAL

Marie Ronn Group Creative Director, Spotify

Jaime Robinson

Tim Nudd

5:15 ^PM

Impact Makers Is a Comprehensive Family Leave Policy Good for Business?

Impact Makers Stage

Did you know that only 27% of workers have access to 8+ weeks of maternity leave? Paternity leave is even more scarce, with only 15% of male workers receiving 8+ weeks. Meet The List, a group of 31 industry thought leaders who have committed to improving corporate family leave policies in 2019. Hear how they're applying the lessons they’ve learned at their own companies—from Pinterest to PepsiCo—to prove that better family leave is actually better for business.

Meredith Guerriero US Head of Partnerships, Pinterest

Mike Rothman CEO, Fatherly

Thai Randolph GM and EVP, Kevin Hart's Laugh Out Loud Network

Dia Simms President, Combs Enterprises

John Dioso Studio 30 Editor, Ad Age

Meredith Guerriero

Mike Rothman

5:30 ^PM

Connectors AW Networking Happy Hour

AMC Lincoln Square 13

Share new insights over drinks with colleagues, new friends and partners at the nightly Connects Networking Cocktails.

5:30 ^PM

NewGen When’s Happy Hour: A Conversation with Betches Media & Brian Kelly

NewGen Stage

When’s Happy Hour proves you don’t have to go to business school to successfully follow your dreams. In a bonus, live recorded episode of Betches Media’s When’s Happy Hour podcast, co-founders Jordana Abraham and Samantha Fishbein will be joined by Brian Kelly, founder & CEO of The Points Guy, to discuss honest career advice whether you’re struggling to grow in your role, can’t figure out WTF you want to do, or want to start a new business.

Brian Kelly Founder & CEO, The Points Guy

Jordana Abraham Co-Founder & CCO, Betches Media

Samantha Fishbein Co-Founder & COO, Betches Media

Brian Kelly

Jordana Abraham

5:30 ^PM

NewGen NewGen Rooftop After Hours

Havas Health & You

Join us at Havas Health & You for a rooftop happy hour! Mix and mingle with your peers as well as established industry leaders. Come for speed mentoring, food and drinks, and enjoy being part of the city skyline!

5:30 ^PM

Insight Drivers Future of Data The Next Generation of Data-Driven TV

Insight Drivers Stage

The line between traditional media channels and more accountable digital channels is finally fading. Marketers have long used correlation rather than causation to measure the impact of TV media investments - totaling over $64 billion in 2018 - but the landscape is rapidly changing. Cross-platform activation and measurement is the next step to proving every dollar performed. The best marketers will be able to prove effectiveness at scale across every channel, including linear TV, addressable TV, streaming services and digital video. This seminar will highlight how to navigate the next generation of TV and measure real-world outcomes.

Daniella Harkins Chief Evangelist, Agencies, LiveRamp

Justin Evans Global Head of Analytics & Insights, Samsung Ads

Justin Rosen VP Advanced TV Data & Research, Ampersand

Laura Fitzpatrick VP, National Networks, Comscore

Sheila Dang Media and Advertising Reporter, Reuters

Justin Evans

6:30 ^PM

VIP Closing Cocktails

Ritz Lounge at Webster Hall

Join Dennis, The Week, and Kiplinger for cocktails and conversation celebrating the “many minds” of Advertising Week.

Open to Platinum Delegates & By Invitation

7:30 ^PM

Connectors #AWNewYork Wrap Party

Webster Hall

That's right, Mr. Worldwide will have a special live performance at the Advertising Week New York Wrap Party on Thursday 9/26.

Finish The Week with a bang, jamming out to classics "Give Me Everything," "Timber," "Time of our Lives," "I Know You Want Me," and other top hits.

Open to Super & Platinum Delegates who have RSVP'd + By Invitation.

Pitbull

Pitbull

3:00 ^PM

Acxiom Watch Learn LEAD

MBWW Office

Acxiom will be hosting an exclusive, invite-only event including panel discussions with senior leaders across a diverse set of brands and digital publishers. These brands and publishers include: American Express, Cadreon, Facebook, GM, Google, Lands’ End and State Farm. The conversations will focus on the importance of diversity and advice on how women can make a bigger impact to achieve their personal and professional ambitions. Click here to find out more and register for this event!

Amy Corner VP Enterprise Performance Channel Marketing, American Express

Amy Peloquin Global Agency Lead, Facebook

Dennis Self CEO, Acxiom

Erica Schmidt Global CEO, Cadreon

Ginger Hlebasko Director, Advertising & Marketing, State Farm

Janet Cinfio CIO & SVP, Technology Operations, Acxiom

Jennifer (Park) Szeto Director of Business Development, Google

Saejin Park Director, Global Digital Transformation, General Motors

Sarah Rasmusen Chief Customer Officer, Lands’ End

Amy Corner

Amy Peloquin

CNVS

Havas Health

Rainbow Room

Ritz Lounge, Webster Hall

SVA Theatre

Webster Hall

AMC Lincoln Square

Roundel Stage

Story Crafters

Ad Shapers

Tech Stars

Deep Dive

Culture Builders

Impact Makers

Entertainers

Insight Drivers

Workshop

NewGen Stage

iHeartHQ

Playstation

Rubenstein Atrium

Gotham Comedy

MBWW

Sugar Factory

AdTech

Presented byAdobe Advertising Cloud

Artificial Intelligence & Automation

Audience Attraction

Presented byNew York Interconnect (NYI)

Audio

Brand Innovation

Brand Purpose

Cannabusiness

Presented byFuture State Brands

Collaboration Models

Presented byQuad

Creative Storytelling

Diversity & Inclusion

DTC

Presented byPublishers Clearing House

Experience x Science

Presented byAdvertising Research Foundation (ARF)

Future is Female

Future of Content

Future of Creativity

Future of Data

Presented byLiveRamp

Future of Live

Presented byFox

Future of Sports

Future of Tech

Future of TV

Presented byAmpersand

Gaming & ESports

GenZ

Influence

MarTech

Presented byAmp Live

Media & Entertainment

People Based Marketing

Presented byOpenX

Retail

Video

Presented byTubi

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