In this session...

A live panel discussion inspired by the new, original podcast series “Decoding the Music Experience” sharing insights, observations and unique perspectives at the intersection of music, audiences and brands.
Produced by Advertising Week/AW360 and created by marketing and music industry leaders Kenny Ochoa (previous Warner Bros, Sony, Sanctuary Records), and Joe Belliotti (previous Head of Global Music for The Coca-Cola Company, Brand Asset Group, Maverick).

Each episode spotlights ways music can amplify and extend the reach of brand strategies, creating impactful experiences for audiences and meaningful value for brands. Recent episodes include Lyft, WeTransfer and Daniel Glass (founder Glassnote Records) with many more to come...

Join the hosts along with past and future guests from “Decoding the Music Experience” podcast episodes.

Presented with


Joe Belliotti Founder The Music Division
Jonathan Anastas Chief Marketing Officer LiveXLive Media
Kenny Ochoa Co-Founder Quiver
Ruthie Schudler CEO The Participation Agency
Tatiana Simonian Head of Partnerships Tumblr
Tom Lehman Co-Founder & CEO Genius

Event Details

Event Type Workshop