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Highlights Calendar Speakers Partners Guide
New York 2018
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Target Stage

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Thu ● 9:30 AM

The Next Chapter for Today’s Storytellers

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Thu ● 10:45 AM

Brand America 2.0

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Thu ● 1:00 PM

15x15: 2005

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Thu ● 1:15 PM

Reaching the Unreachable: Connecting with Young Consumers in the age of Peak TV

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Thu ● 2:15 PM

15x15: 2010

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Thu ● 2:30 PM

How Snapchat Brings Fans The Sports Moments That Matter

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Thu ● 5:00 PM

The Power of an Open-Source Movement: How An Idea Sparked Real Change led by a Coalition of the Willing

Culture Stage

Culture Summit
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Thu ● 9:00 AM

Native Disruptors, Changing the Culture of Advertising

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Thu ● 9:15 AM

The State of Native Advertising: Brand and Publisher Perspectives

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Thu ● 10:00 AM

Native is Shaping the Media Plan

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Thu ● 10:45 AM

Branded Content: The Advertiser Perspective

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Thu ● 10:45 AM

The Future of AI-Powered Brand Integrations in OTT

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Thu ● 12:30 PM

How Digital Out-of-Home Becomes Truly Programmatic

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Thu ● 12:50 PM

Brand Love, Brand Loyalty & The Pursuit of Purpose

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Thu ● 1:30 PM

CRO Allstars

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Thu ● 2:15 PM

Joint Ventures: How to Live—and Thrive!—in a Fragmented World

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Thu ● 3:00 PM

Unlock the Power of AI: Connect All of Your Media

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Thu ● 3:45 PM

Global Media in Transformation

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Thu ● 4:25 PM

One On One With Sinclair

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Thu ● 4:45 PM

Inside The Washington Post’s monetization strategy

Twitter Stage

Story Crafters Content Marketing
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Thu ● 9:30 AM

The Missing Link Between Search & Social: Pinterest

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Thu ● 10:30 AM

Wendy’s Brings the Sass to Social

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Thu ● 11:30 AM

The power of #BlackTwitter voices in Hollywood

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Thu ● 12:20 PM

Discover Talk: Achieving Nirvana

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Thu ● 12:30 PM

The Social Evolution

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Thu ● 1:30 PM

Storytelling Without Boundaries: XR for Creative Media

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Thu ● 2:30 PM

Cohesive Cross Platform

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Thu ● 3:30 PM

Creating Content at the Speed of Culture

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Thu ● 4:20 PM

Discover Talk: Don’t Make Your Audience Come To You

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Thu ● 4:30 PM

Quality vs. Quantity

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Thu ● 5:30 PM

Rewriting the Script on Branded Film

Univision Stage

Impact Makers Civic Engagement
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Thu ● 9:00 AM

What Does HR Have To Do With It?

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Thu ● 10:00 AM

The Empathy Gap

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Thu ● 11:00 AM

The Marketing Society's Elephant in the Room

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Thu ● 12:00 PM

Sustainability: Turning Corporate Values into Business Value

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Thu ● 12:50 PM

Discover Talk: Social Champions/Global Brands/AdvertisingAgencies are syncing up to harness a powerful UNDP Global Marketing Initiative to help save endangered animals as they sell products!

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Thu ● 1:00 PM

How Cause Marketing Just Rocked Cannes: The Palau Pledge

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Thu ● 1:50 PM

Discover Talk: Brands & Social Impact

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Thu ● 2:00 PM

Corporate Philanthropy and Employee Engagement 2.0

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Thu ● 3:00 PM

No Excuses

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Thu ● 4:00 PM

Opportunity For Everyone

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Thu ● 5:00 PM

How Creativity Can Shape Communities

IBM Stage

Tech Stars Blockchain
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Thu ● 9:15 AM

AI: From Trebek to Transformational

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Thu ● 10:15 AM

Blockchain and Advertising: How the Revolution Begins

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Thu ● 11:15 AM

Why Marketers Should be Thinking About Blockchain Now  

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Thu ● 1:15 PM

The Ascent of Crypto - Blockchain Demystified

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Thu ● 2:15 PM

Decentralized Advertising - Getting 1-on-1 with 100M Consumers on Blockchain

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Thu ● 3:15 PM

Blockchain and The Future of Advertising

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Thu ● 4:15 PM

Ad Tech Disrupted: Accountability and Transparency with Blockchain

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Thu ● 5:15 PM

Ad-Tech in Disguise: What the Blockchain Really Means for Advertising

Walt Disney Company Stage

By The Numbers Entertainers
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Thu ● 9:00 AM

“I’m Only Going to Say This Once” – Live with Lee Clow

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Thu ● 10:00 AM

The Biggest Stories in Business

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Thu ● 11:00 AM

Increasing Advertising Value Through Relevance

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Thu ● 12:00 PM

Go beyond your creative blocks - Let ideas flow to you!

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Thu ● 1:00 PM

Mexicans in New York

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Thu ● 2:00 PM

Marketers in Conversation: How to Get More Value from Your Data

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Thu ● 3:00 PM

The Future of Creative Leadership: Modular Teams Curated by Storytelling & Design

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Thu ● 4:00 PM

True Brand Value: Connecting with Consumers through Values-Based TV Campaigns

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Thu ● 4:40 PM

Marketing in the Trump Era

Realtor.com Stage

Ad Shapers Brand Innovation
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Thu ● 9:30 AM

Building Direct Relationships in the Age of Disruption

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Thu ● 10:30 AM

Shaping a New Image of Aging

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Thu ● 11:30 AM

The Value of Activating Brave

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Thu ● 12:20 PM

Discover Talk: Step Beyond Reality: Redefining the Future of Entertainment with Location Based Experiences

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Thu ● 12:30 PM

Direct to Consumer Allstars

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Thu ● 1:30 PM

Marketing to Men Amidst A Movement

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Thu ● 2:30 PM

Driving inspiration with Pinterest

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Thu ● 3:30 PM

The Evolution of the CMO

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Thu ● 4:30 PM

The Power of the Disruptive Brand

Foursquare

Entertainers Media & Entertainment
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Thu ● 9:00 AM

The New Frontier of Media: Delivering on Digital

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Thu ● 10:00 AM

The Future of Advanced Media Buying: Simplifying and Unifying the Industry

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Thu ● 11:00 AM

Go Where Your Fans Are: Bringing TV to Real Life

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Thu ● 12:00 PM

The Art of Branded Entertainment

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Thu ● 1:00 PM

The Alchemy of Performance: An Inside Look at the Director/Actor Relationship

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Thu ● 2:00 PM

Question Your Answers: Lessons from The Atlantic and HBO

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Thu ● 3:00 PM

Shared Moments in the Age of Proximity: What Brands Can Learn From The Power of Music Experiences

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Thu ● 4:00 PM

Decoding the Music Experience

Microsoft Stage

By The Numbers Measurement
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Thu ● 9:30 AM

Show me the Money: Proving ROI has never been easier

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Thu ● 10:30 AM

Incrementality: The Key To Unlocking Marketing Effectiveness

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Thu ● 11:30 AM

Harnessing Data To Unleash Creativity In Media

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Thu ● 12:30 PM

Inclusive Culture Optimizes Business and Life: How inclusivity drives real innovation

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Thu ● 1:30 PM

Digital Disruption & The Impact of Quality Data

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Thu ● 2:30 PM

Future Tellers

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Thu ● 3:30 PM

Recipe For Success: Using Data To Drive Innovation

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Thu ● 4:30 PM

Location, Location, Location

Workshop Stage

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Thu ● 9:00 AM

Optimize for Mobile Eyes

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Thu ● 10:00 AM

The Mobile Imperative: What You Need To Know To Improve Your Mobile Ad Strategy

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Thu ● 11:00 AM

Privacy + Transparency + Performance = Trust: The New Success Formula Post-GDPR

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Thu ● 12:00 PM

Harnessing the Power of Creativity to Inspire a Better World

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Thu ● 1:00 PM

Bridge the gap between TV and digital using Marketing Intelligence

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Thu ● 2:00 PM

Ad Fatigue, Improving Viewer User Experience and Next Gen Video Advertising

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Thu ● 3:00 PM

The Female Economy

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Thu ● 4:00 PM

Crossing Screens and Breaking Boundaries.

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Thu ● 5:00 PM

Winning the Heart of the New CMO

NewGen Stage

NewGen
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Thu ● 9:20 AM

Customer Journey Mapping

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Thu ● 12:20 PM

How I Get It Done

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Thu ● 1:20 PM

Conversational Commerce: The Future Of Messaging

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Thu ● 2:20 PM

Monetise Your Message

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Thu ● 3:20 PM

Diversity of Thought: Brains

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Thu ● 4:20 PM

Diversity of Thought: Culture

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Thu ● 5:20 PM

Diveristy of Thought: Society

Networking Events

Connectors
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Thu ● 8:00 AM

Hulu Thought Leadership Breakfast: Age Of The Empowered Consumer

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Thu ● 4:30 PM

Disruptive Diversity, and How Inclusion Wins, featuring “Kinky Boots”

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Thu ● 5:30 PM

AWNewYork Deloitte Digital Connects Networking Cocktails

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Thu ● 7:00 PM

Founders Club Dinner presented by IBM Watson Marketing

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Thu ● 7:30 PM

Wrap Party

SVA Theater

Perception vs. Reality
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Thu ● 9:00 AM

Advertising Futures

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Thu ● 10:00 AM

Perception vs Reality: The truth about Sci-fi

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Thu ● 12:00 PM

Perception vs Reality: Voice Search is a One command wonder

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Thu ● 2:00 PM

Perception vs Reality: So, you think you know your audience

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