In this session...
Disruption starts with an idea that supported by a best-in-class product and succeeds with a long term, strategic view of marketing. In order to stake your claim as a disruptive brand, you need to work smarter, faster, and leaner than the legacy brands that have long reigned. During this panel, you’ll hear both agency and client-side perspectives on what it takes to not only break the mold but to redefine an industry forever.
What You'll Learn from This Session...
- How to stake your claim as a disruptive brand
- What these challenger brands wish they knew from the start
- How to stay ahead of the competition