Europe




28:30

CNN Conversation: The Leaders You Need To Know Today

What makes a leader today? These days, a new set of charismatic and accomplished leaders are building businesses, creating change and ensuring that the marketing, media and advertising industries are moving with the times. Join CNN Analyst, Clare Sebastian, in conversation with three CEOs in different roles in the industry - Mel Edwards, global CEO at Wunderman Thompson, Kanya King CBE MBE, CEO of The Mobos and Andria Vidler, CEO of Tag EMEA as they talk about leading people, brands and...
25:53

Me, Myself & I: Avatars

A new future of digital identity has arrived. The question: who will you become? Digital Innovation Agency of the Year - Gravity Road - introduce you to the bleeding, breathtaking, mind-melting edge of avatar creation with the people leading the field, from synthetic media specialists and metaverse fashion stylists through to tech giants like TikTok. One thing is for sure: you’ll leave this session a completely different person....
33:02

Queenagers: Not Walking Hot Flushes

Don’t underestimate the power of the woman often written off as simply “menopausal”. Mid-life is the age of opportunity, both for the women living it and for the brands who, with the right approach, can harness a market who outspend younger women by 250%. Fresh Air Production brings you Liz Earle MBE (Founder and Editor-in-Chief of Liz Earle Wellbeing and host of the Liz Earle Wellbeing Show) and Eleanor Mills (Founder and Editor-in-Chief of Noon) in conversation as they unpack the power...
20:58

Keeping Our Capital Creative With Minister For London, Paul Scully, MP

Join Paul Scully, Minister for London and Parliamentary Under-Secretary (Department for Business, Energy and Industrial Strategy), and Minister of State (London) in a conversation with Elizabeth Diaferia on what the future looks like for the creative industries. The creative industries are a huge part of the UK's export but how can we ensure that after the pandemic, the UK and London keep leading this space? The pair dive into this exciting topic.
21:15

Mars Wrigley & Amazon Teamed Up To Make M&M’s the Snack You Can’t Stream Without

What happens when M&M’s meet The Marvelous Mrs. Maisel? Mars Wrigley teamed up with Amazon Ads and Prime Video to bring the joy of streaming their latest hit with M&M’s in-hand to shelves and screens across the UK. In this session, Steve Edwards, Head of UK Agency Development at Amazon Ads, sits down with Laura Boothroyd, Senior Media & Content Manager at Mars Wrigley, and Richard Mashiter, Business Director at MediaCom UK, to unpack this first-of-its-kind collaboration.
22:44

Redesigning the Future Of London and the UK By Applying Brand Thinking

Who are the leaders able to capture the identity of a new London, a dynamic place of regenerative thinking and politics informed by the value of freedom? A London that is as much a philosophy or value, as a place. A London that’s a catalyst for influential new brands of the future to thrive. Traditional leaders may no longer have the requisite skills, so, as creatives, we must act to make this happen while reinventing our institutions and what it means to be free.
35:22

I'm Sorry, But We Really Should Have Warned You

What bees, buying tights and 30 years in direct marketing have taught Rory Sutherland, author, educator and vice chair of Ogilvy UK about the problem of measurement, and why digital advertising makes sense to advertisers but is essentially irrelevant to consumers.
39:39

Great Minds Morning Debate: This House Believes the UK Is Losing Its Cultural Influence

The UK is known for its creative industries and cultural influence around the world in areas such as music, comedy, television and news. But the planned sale of public service broadcaster Channel 4 has been dubbed “cultural vandalism” by Alan Clements, managing director of Two Rivers Media. A senior Tory MP Julian Knight even suggested the move was “revenge” for the government’s dislike of Channel 4’s news agenda. Is the UK really still a cultural powerhouse? The country has long used...
23:36

Personal Leadership and How to Change Your Life in 10 Seconds Flat

In this session, Sherilyn will share insights into the power of personal leadership, tools to build resilience, and simple but powerful tips to boost your energy, reduce overwhelm and take back control of your life. Be warned: She's likely to swear... a lot.
25:46

Embracing Euphoria: What Coming Out of COVID Looks Like For Global CPG Brands

No one could plan for COVID, but we certainly can plan for what’s next. As the world starts to open up again, consumers will be euphoric about getting back to doing what they love. Remember what it was like to go to a pub with colleagues after work? Or a concert or sporting event with friends? There was nothing better. Join Richard Oppy and Rowan Chidgey at AB InBev as they discuss what’s next on the horizon for CPG brands and how creative, when done right, can be the catalyst in...
27:25

How the Rise of Streaming, AVOD, and Programmatic Changed TV-Buying For Marketers

The rise of streaming, and in particular AVOD, has changed the playing field as TV ad inventory is now available from various platforms and channels. Today the most powerful branding medium is more accessible than ever, including to smaller brands. With first party data, precise targeting and measurement, marketers can get more control over their campaign budget. Whether you want to achieve broad reach or target specific demographics, connected TV advertising offers it all.
28:27

The Power of Video

We experience a wealth of digital video content daily - we consume more than ever across multiple devices in a fully connected world. How do you successfully capture the passion of driving experienced through digital video? Partnering with the incredibly smart team at NeuroInsight, this session will explore how the brain reacts and encodes the full audio visual experience using Hyundai as a case study. Join Autovia and NeuroInsight as we explore how marketeers can learn to maximise the...
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