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TV

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16:06

Do I Have Your Attention? Navigating Entertainment Marketing in an Era of Content Abundance

31:24

Rewriting Normal in Advertising and Marketing — Marlee Matlin and Audrey Melofchik

28:58

Measurement and Advertising Innovation in the Streaming Age: Is CTV a Panacea?

09:03

Redefining ‘Good’ Content — On the TV Screen and Beyond

29:54

Consumer Attention is What Matters Today

09:20

How Publishers Can Win the TV Streaming Journey

10:54

Why 2023 is TV’s Performance Marketing Tipping Point

14:13

Interview with Pato Spagnoletto, Global Chief Marketing Officer, Warner Bros. Discovery Streaming

13:18

Creating the Launch Campaign for Searching for Italy: Interview with Anna Minkkinen, Executive Creative Director, Loyalkaspar

13:53

Full Funnel TV: The State of Attribution

18:13

The Women's International Film Fest (WIFF): An Interview with Yvonne McCormack-Lyons, Founder/CEO, WIFF-TV

14:54

Lynnwood Bibbens Interview