AW2020




31:55

Facilitating Constructive Conversations Online

Everyone is adapting to the “new normal” in their own way. Inclusivity, respect, empathy, and a commitment to teamwork are more important than ever. The way we communicate has a huge impact on others. Business relationships, projects, and client partnerships can succeed or fail depending on our style of communication. Debate Mate’s training provides colleagues of all backgrounds and roles with a mindset, and a suite of skills, which enable and encourage them to get the best out of...
10:29

Executive Interview: The Marketing Store

Society has experienced a series of inertia breaking events that have upended norms and purchase behavior, while old habits are being re-examined and new methods forged. Ryan Hedges, Vice President, Strategy & Experience at The Marketing Store will speak on emerging trends during 2020, how to adapt to the new landscape, and look ahead to predict what consumer behaviors will develop in 2021
22:41

Season of Streaming: The Marketing Playbook for an Unprecedented Holiday Season

Marketers are changing the playbook this year -- from messaging to timing to budget. Get a first look at new data that unwraps what marketers should expect this Holiday season and hear from marketer leaders how they are adapting strategies to reach shoppers.
08:39

In the News with Tal Hayek, AcuityAds

AcuityAds is a leading technology company that provides marketers a powerful and holistic solution for digital advertising across all ad formats and screens to amplify reach throughout the customer journey. Via its unique, data-driven insights, real-time analytics and industry-leading activation platform based on proprietary Artificial Intelligence technology, AcuityAds leverages an integrated ecosystem of partners for data, inventory, brand safety and fraud prevention, to offer unparalleled...
15:55

Marketers Who Lead: Pepsi

A conversation between David Shing and Todd Kaplan.
10:34

Scott Rosenberg in Conversation with Axios

Scott Rosenberg, SVP of Platform at Roku sits down with media reporter, Sara Fischer of Axios to talk about the growth and evolution of Roku, the #1 streaming platform in the US. The conversation will discuss the surge in streaming and the state of the streaming TV marketplace, the disruption to upfronts/scatter markets, and what the launch of new streaming services/movie premieres means for consumers and marketers.
25:00

Reinventing in Style with Bobby Berk

Necessity is the mother of…Reinvention. Bobby Berk, interior design expert and Emmy-nominated host of Netflix’s Queer Eye is no stranger to necessity. After overcoming struggles with homelessness many years ago, Bobby has defied life’s circumstances and has since gone on to launch his own bespoke interior design firm, achieve international success through Queer Eye, and develop valuable partnerships with brands amid a decades-long process of evolution, growth and continued reinvention. Get...
23:59

Michael Phelps in conversation with Lauren Sallata

A candid conversation about mental health with Olympic legend, Michael Phelps and Panasonic Corporation of North America CMO, Lauren Sallata.
25:57

Building Bridges: Creating Lasting Connections with Consumers

Join this panel of experts as they explore how brands find creative ways to build more personal connections with their customers, built on partnerships, values, relationships, authenticity and trust.
22:30

Into the Unknown: The Frontier CMO

Today’s CMOs find themselves at a crucial juncture for the journey of their brands. The short-term, direct impacts of COVID-19 are now well understood and documented. Digital transformation has accelerated within brands and a rapid shift to ecommerce, virtual working and home-learning have all been witnessed in the first half of 2020. Less well understood, though, are the longer-term impacts of the pandemic on society. Join Dentsu Aegis Network for a sneak preview of the 2020...
19:31

What's next for Britain's creative industry exporters?

What next for Britain's creative industries? Can they deliver soft power and commercial success in a Covid and Brexit world? Perspectives and practical advice from the UK Advertising Export Group
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