In this session...

Join the change-agents, rebels, doers and dreamers, driving for EQUITY during this high energy, visceral and artistically provocative event!


The secret of success in our industry lies in remarkable narratives that emotionally grip audiences and take them on a journey that can be scary, inspiring, humorous, heart-wrenching – but always entertaining.

In the last year, the most popular movies were “Star Wars: The Last Jedi,” “Beauty and the Beast” and “Wonder Woman”. Each was led by a strong female protagonist, a first in the history of movies.

In the world of advertising, we have seen the power of the Always “Like A Girl” campaign and State Street's “Fearless Girl” which set new standards on incorporating gender equality to brand-building.

What does it take to create a winning ad or a blockbuster hit in the age of #MeToo? Hear from industry luminaries and brand champions in the business of creating originals – video content, advertising and the ideas that just might change our world!

PRESENTED by P&G Alumni New York & EQUITY Project For All View Less

What You'll Learn from This Session...

  1. Harness the power of storytelling to grow your brands, cultivate your organizational culture, and accelerate your career
  2. Learn how to navigate corporate politics, process and culture as you position yourself as a high-potential leader
  3. Be ready to be challenged, provoked and inspired on how to build strong brands that take a stand on equality

Presented with


Speakers

Raquelle M. Zuzarte Founder EQUITY Project For All
Wade Davis Former NFL Player & Senior Consultant- Diversity & Inclusion YSC
Laura Molen EVP, NBCUniversal Lifestyle and Hispanic Ad Sales  NBCUniversal
Joe Pantigoso Senior Director, Global Brand SAP
Karuna Rawal President, Groupe Client Lead Leo Burnett/Publicis Groupe

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts   Business 

Similar Interests  Storytelling   Diversity 

Track  Brand Purpose