Recent months have brought industry change at an exponentially fast pace, creating new opportunities. New state regulations have been introduced, changes to industry standards such as third-party cookies have been contemplated, the era of data-driven television has finally arrived and marketers continue to ingest an even greater array of data in the quest to deliver exceptional experiences to their customers. While this frenetic ecosystem presents new challenges – it also represents an incredible opportunity.
Scott Howe
President & CEO
LiveRamp