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In this session...

MediaLink hosts a three-part session exploring content and the technology that enables its creation and distribution. Featuring a one on one with Jeffrey Katzenberg, a panel of industry experts and a not to miss workshop.

MediaLink hosts a three-part session exploring content and the technology that enables its creation and distribution. First up, Michael Kassan talks with Jeffrey Katzenberg, CEO DreamWorks, about his acquisition of AwesomenessTV. Next, Wenda Harris Millard moderates a panel on the developing role of technology in the content marketing ecosystem. In our third segment: Headless Body in Topless Bar! The NY Post and Outbrain demystify the art and science of the killer headline. View Less

Presented with


Speakers

Cella Irvine CEO Vibrant Media
Dan Neely CEO Networked Insights
Doug Alexander CEO myList
Jeffrey Katzenberg Founder Dreamworks
Jesse Angelo CEO and Publisher New York Post
Lisa LaCour SVP, Marketing Outbrain
Marc Gallucci CEO Relevant24
Michael Kassan Chairman & CEO MediaLink
Rich Riley CEO Shazam
Richard Raddon Co-CEO Zefr
Sheldon Owen CEO & Co-Founder Unified Social
Stephen Collins CEO BazaarVoice
Wenda Harris Millard President and COO MediaLink

Event Details

Event Type Seminar

Track  Storytelling