Reimagining Branded Content with Bleacher Report


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28:56

Al Roker - How Hero Content is Transforming Brand Storytelling


According to July 2019 Shareablee Report Bleacher Report and House of Highlights combined for 8 of the 10 top branded content posts by publishers. This discussion will take a look at how the #1 sports media brand for millennial and Gen Z sports fans is leveraging its reach and unparalleled content creation team to reinvent the branded content space. It will take a look at its approach for Serge Ibaka’s popular culinary interview show: How Hungry Are You?
Ed Romaine CMO
Bleacher Report
Sahil Patel Senior Reporter
Wall Street Journal


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