THE TRUST DEFICIT: Why This Year Matters to the Future of News


Up Next:

14:20

Mastering Branding: Insights from Seasoned Entrepreneur Jarrod Guy Randolph


Imagine a world without news. How would that impact our lives, our literacy, our democracy? What about our jobs in advertising? As trust in news erodes, so does the heart and soul of our business. Some argue that advertiser hyper-sensitivity to brand safety in news is impacting the sector’s economic viability, while others believe in its necessity. Join this time-sensitive dialogue with advertiser, publisher, agency and tech executives as they debate and collaborate on what it will take to restore trust in news.
Christine Cook SVP, CRO CNN Digital
WarnerMedia
David Kohl President & CEO
TRUSTX
Joe Barone Managing Partner, Brand Safety Americas
GroupM
Yale Cohen EVP, Global Activation Standards
Publicis Media Exchange
Susanne Mei Senior Vice President
CBS News Digital
Terri Schriver Senior Vice President of Enterprise Media
Bank of America


Try these courses



Learning Path:

The Fundamentals of Advertising

7 Videos, 2.25 hrs
Learning Path:

The Fundamentals of Insight

5 Videos, 2 hrs