The Streaming Wars Paved the Way For An Ad-Supported OTT World


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AWExplains: The Metaverse


Whether it be on a smart TV, a mobile phone or any other connected device, streaming now makes up a significant portion of all consumer time spent with media. Subscription services have been riding this wave of opportunity and growing large subscriber bases to date, but with an array of new SVOD entrants set to crowd the space in the coming months, subscription fatigue has become a reality.
Maggie Mesa VP, Mobile Business Development
OpenX
Megan Graham Technology Reporter
CNBC
Jason DeMarco Vice President, Programmatic and Audio Solutions
A+E Networks
Jason White EVP & GM, Global Programmatic Revenue
CBS Interactive
Marc Bourget GM of Connected TV Platforms
Samba


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