Reaching Audiences in a Fragmented World


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29:19

Convenience Meets Connectivity: A Year of 7-Eleven Retail Media Learnings


No one understands the complexities of dispersed audiences more than media planners + buyers. They’re on the frontlines of identifying, targeting and reaching the right consumers, regardless of platform or screen.
Jason Swartz VP Advanced Advertising
NY Interconnect
Marc Cestaro Director, Addressable Lead
Modi
Caitlin Schell Brand Manager, Ritz
Mondelez
Carrie Xu Founding Partner
Media Fortitude Partners


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