Global Keynote Series: Impact of Brand Strength and ISO 20671

Branding, ASIA, ASIA 2019

28:17

Building Trust and Relevance with Conscientious Consumers

Coming Soon.

Akira Misumatsu Vice President Global Marketing Department, DBA
Japan Airlines Co., Ltd.

David Haigh CEO
Brand Finance

Tatsuro Utsugi Intellectual Property Strategy Headquarters, Value Designer
Cabinet Office

William Baber Associate Professor
Kyoto University, Graduate School of Management,

Jun Tanaka Managing Director
Brand Finance Japan

28:17

15:17

29:57