New York 2019


Marketing in the Trump Era

In last year’s “Marketing in the Trump Era” panel, an attendee prefaced his question with “this is the best Advertising Week panel I ever attended”. Well, we are still in the Trump Era and the same issues we were facing last year still persist. The Wall has given way to ICE and detention centers where families are separated and living in documented deplorable conditions. Mass shootings are rampant. More women are coming forward with accusations of sexual harassment (#MeToo). Unjust police...

How to use Marketing Technology to Find, Engage, and Keep Customers

Having the right Martech stack is all about understanding your customer journey and using that information to find, engage and keep customers. From video platforms to CRM tools to Data Management Platforms, Martech can be a tricky landscape to navigate.

Reimagining Branded Content with Bleacher Report

According to July 2019 Shareablee Report Bleacher Report and House of Highlights combined for 8 of the 10 top branded content posts by publishers. This discussion will take a look at how the #1 sports media brand for millennial and Gen Z sports fans is leveraging its reach and unparalleled content creation team to reinvent the branded content space. It will take a look at its approach for Serge Ibaka’s popular culinary interview show: How Hungry Are You?

How To Scale Ambition

True leadership requires the ability to not only take initiative and drive results, but to build relationships and motivate others. And according to Harvard Business Review, women achieve the highest marks in all four of those abilities. In this panel, some of retail's top female executives share what it takes to get to the c-suite, to raise funding, and to overcome challenges every step of the way.

LAUGH OUT LOUD Presents: The Impact of Comedy in Color

EVP & GM of Kevin Hart’s LAUGH OUT LOUD, Thai Randolph shares the company’s POV on the personal, social and commercial impact of comedy in color.

Maximizing The Podcast Opportunity for Brands

Podcasts have emerged as a key part of the audio renaissance, with nearly 100 million listeners each month. How should a brand navigate this exciting new opportunity to build awareness with these highly engaged audiences? Join for a discussion highlighting the role podcasts play in the audio universe, their unique value for advertisers and examples of how top brands are leveraging this new audio frontier.

Koenigsberg X Kidpreneurs

One recurring theme among entrepreneurs of all ages is the insatiable feeling that they haven’t yet arrived. That’s what keeps them going, it’s what keeps them winning, it’s what keeps them innovating. Bill Koenigsberg was just inducted to the Advertising Hall of Fame, and in his mind, he hasn’t yet arrived. These young entrepreneurs have achieved undisputed success before even being allowed to arrive at their prom. And together, this dynamic collaboration will surely inspire and entertain us...

Wyclef Jean Presents a Creative Production Masterclass

Wyclef Jean, Grammy award winning rapper, producer, actor and philanthropist, demonstrates his ingenious creative production process by co-creating a brand-new track in collaboration with the untapped musical talent within our very own creative and advertising agencies. Join us for a demonstration of creativity in action and support your agency of record and colleagues for an unforgettable participatory experience.

The Future Of Mobile Video Is Now: Pioneering Vertical Mobile-first Storytelling

Your phone is the new TV. Snapchat has been a leader in mobile-first experiences for the Gen Z and Millennial audience, pioneering the first vertical video content platform designed exclusively for mobile. Sean Mills, Snap’s head of original content, along with top-tier partners from Snap’s original shows, will lead a compelling discussion about what it’s like to create made-for-mobile premium content and where the future of mobile storytelling is headed in 2020.

Collaborator vs. Consumer

Joseph Gordon-Levitt, founder and CEO of creative collaborative platform, HITRECORD, discusses a new creative collaboration with Shelby Stilson, 1% CEO of Zappos. Hear insights from their new partnership as they share how they have embraced communities as collaborators—and stopped communicating at consumers.

The Future is Direct

One has been at the helm of some of the industry’s biggest companies, helping to shape the most impactful technology and trends in advertising and marketing for the past 25 years. The other is one of the industry's most prominent and leading voices, a professor at NYU Stern, founder of multiple companies and a NYT and WSJ Best Selling author. Join Tim Armstrong, founder + CEO of the dtx company, and Scott Galloway, head honcho at Section4, as they discuss their new endeavors and how...


The Disney portfolio comes to life through the voices of the writers, personalities, talent and storytellers that create the magic everyday and connect authentically with our consumers on a personal level.
No records found for Playlist.