In this session...
Spurred by new technology and marketing strategies, direct-to-consumer (DTC) brands have been steadily rising, but while it may be easier than ever to start a business, it takes more to build a brand. How are the most successful DTC brands cutting through the noise and rising above? Hear from Shopify CMO, Jeff Weiser and some of the most beloved DTC brands with a big consumer following about how they established their brands and innovative marketing strategies to make an impact in today's competitive landscape.
What You'll Learn from This Session...
- How some of the most beloved direct-to-consumer (DTC) merchants with big consumer followings established their brands
- How these DTC brands are using new technology and unique marketing strategies to connect with customers
- How the most successful DTC brands cut through the noise of today's consumer landscape
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