In this session...
Despite various attempts at global domination of the news by the big platform players, a number of media brands are inventing their own exciting new platforms that allow them to retain complete control of their digital destiny.
In this session, Jonny will share data and stories on how news media companies are evolving to ensure their survival in an ever changing media ecosystem.
What You'll Learn from This Session...
- Hear how Tortoise Media have invented themselves
- how The Independent have reinvented themselves
- and how The Wall Street Journal have repositioned themselves
- All to take advantage of a renaissance in paid content and membership models for news media
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