In this session...
Today’s top companies and brands are taking an active stand for more than the products they create and services they deliver. Join BCW (Burson Cohn & Wolfe) for a lively discussion with leaders whose organizations are championing for human values, democracy and social issues.
What You'll Learn from This Session...
- Advice from leading brands that are committed to delivering more than products & services
- How brand and consumer values impact marketing decisions
- The role of bravery in building successful brands