In this session...
Much is said about the "Agency of the Future," but what will be required of the people leading that change? In this panel, we’ll explore what clients will need from their agencies moving forward and, conversely, how agencies need to be leading their clients and their own organizations. We'll hear from the C-suite at those agencies leading change for their clients, as well as, marketer CMOs on what kinds of agency models, skill sets, and experience they'll need from their agency leaders in the future.
