Andres holds 19 years of digital experience: 10 of them in Publicis Groupe.
He joined Publicis Groupe in 2008 as Operations Director for Zenith Optimedia in Spain to develop the digital offering of the group. In 2010 Andres Joins Vivaki as Technology and Data Intelligence Director, launching both the Programmatic Offering in Iberia and developing advanced multi touch attribution models. In 2014 Andres Joins the Mexican operation of Starcom Media Vest as Senior Vice President, digital to develop the digital disciplines of the group. And since 2016 he is the Chief Digital Officer of Publicis Media leading the development of the agencies in Mexico.
Prior to his Agency experience, he spent 5 years working for Yahoo as European Sales Operations Manager, leading the access, commercialization and development of Yahoo´s APIs and automation platforms across Europe. He currently teaches digital business related subjects in several Universities and Schools.