The first edition of Advertising Week LATAM took place February 12 – 15, 2018 in Mexico City — joining as Advertising Week’s fourth global city. Held at some of the city's most iconic venues, AWLATAM brought together unique media, marketing, brand, technology and broader industry communities throughout Mexico, Central America, South America, and the Caribbean to focus on key business trends, issues, and conversations that are shaping today’s global industry.

2018 Highlights

Partners

Acxiom


Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and scale to fuel data-driven results. For over 40 years, Acxiom has been an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses and their partners. Utilizing a channel and media neutral approach, we leverage cutting-edge, data-oriented products and services to maximize customer value. Every week, Acxiom powers more than a trillion transactions that enable better living for people and better results for our 7,000+ global clients.

Google


Google’s mission is to organize the world‘s information and make it universally accessible and useful.

Since our founding in 1998, Google has grown by leaps and bounds. From offering search in a single language we now offer dozens of products and services—including various forms of advertising and web applications for all kinds of tasks—in scores of languages. And starting from two computer science students in a university dorm room, we now have thousands of employees and offices around the world. A lot has changed since the first Google search engine appeared. But some things haven’t changed: our dedication to our users and our belief in the possibilities of the Internet itself.

El Palacio Del Hierro




The Official Guide Online (EN)
Articles and More


More than just a calendar, the Guide is a valuable resource full of proprietary articles that will get you up to date and prepared for the biggest topics at #AWLATAM. You can also get to know our partners, who’s who on the Advisory Council, and more!


VIEW THE GUIDE (EN)

The Official Guide Online (Spanish)
Articles and More


More than just a calendar, the Guide is a valuable resource full of proprietary articles that will get you up to date and prepared for the biggest topics at #AWLATAM. You can also get to know our partners, who’s who on the Advisory Council, and more!


VIEW THE GUIDE (Spanish)