In this session...
When you connect quality datasets, great things happen. You can find killer insights, tell better stories, make better plans, and generate more revenue.
But that's not always an easy thing to do. In the age of Big Data, we all want quality but it's quantity we have to deal with. And that leads to the Great Data Disconnect. Come along to hear how brands have connected their vast data sources to tell better stories, make better plans and generate more revenue.
