How are tech and personalisation helping brands achieve their marketing objectives? Is personalisation worth the hype? You have all this data but can anyone interpret it? In a world where data informs, enables and fuels billions of dollars of digital advertising, what does advertising look like in a post-GDPR world? How are brands leveraging their own first-party data in new and innovative ways? These challenges and others face all marketers. Join us as we explore who’s breaking the moulds and setting new agendas in the martech space.
