Engaging creative and contextual relevance are key attention drivers on mobile. Yet many brands continue to waste media dollars on ads that look and feel like the 1990s.
This session will unpack the latest technologies in mobile advertising, such as AR, VR and gamification, and highlight the power of creative and context for maximum impact.
Suzanne Spence
CEO
Mobkoi
Alyce Panico
President
Luxe Collective Group