B2B ≠ Boring: Harnessing Hidden Creativity in B2B Social Commerce

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Making Entertainment That Moves People

There’s no doubt that B2B Marketing is driven by utility and function, but by no means does that make it any less creative, exciting or inspiring as its B2C counterpart. Established brands in shopping and social commerce join in a discussion with industry disrupters Cameo and bitewell to share how to harness the hidden opportunity for creativity in B2B social commerce.
Samantha Citro Alexander CEO
Pilaar Terry Managing Partner & COO
POV Agency
Emily Holman VP, Marketing

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