How Investing in Emerging Platforms Paid Off For eos

Since joining the brand in 2018, Chief Marketing Officer, Soyoung Kang, has successfully led eos Products into uncharted territories. From being the first beauty brand to adopt a branded hashtag on TikTok, to safely navigating real world activations in a pandemic, to launching on yet another new platform, Triller, eos is ahead of almost every emerging trend in today’s media landscape.