Holy App! How Mobile Advertising Can Make or Break Your Brand in 2022

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Loudly Calling “Bullshit” on Brand Wokeness/Brokeness

Americans spend close to four and a half hours a day using their mobile devices, according to eMarketer – close to an hour more than they spend watching linear TV. Not only is around 90% of this time spent using apps, but Americans will spend close to $360 billion via mobile.
Christina Wein VP, Agency & Brand Development at InMobi
Sean Muzzy President, North America

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