The Coverage Gap: A Step Toward Leveling Visibility and Viewership Disparity in Women's Sports

Up Next:


Do I Have Your Attention? Navigating Entertainment Marketing in an Era of Content Abundance

Despite the incontestable excellence of female athletes, there is still a massive disparity in the amount of coverage they receive in broadcast games, media and sponsorship. In this session, we will dive into "The Coverage Gap," a recently released research study, conducted by FQ and DAZN that shares that yes, (spoiler alert) audience and fan interest is there - and what we can do to move the needle on more equal representation in women's sports.
Shelley Zalis CEO
The Female Quotient
Haiwen Lu Vice President, Global Communications & Social Impact
Tamika Moultrie Founder

Try these courses

Learning Path:

Parenting and Work: Successful Strategies

5 Videos, 3 hrs