How to Build a Custom Podcast with YouTube and National Public Media


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The Winning Podcast Advertising Playbook from Iconic Creators & Brands


This fall, YouTube, the world’s largest video sharing platform and National Public Media, a leader in audio advertising, came together to create their first-ever custom podcast, The Upload: The Rise of the Creator Economy. Join podcast host Brittany Luse and executive producers Erica Osher and Brianna LaFleur as they sit down to discuss how the project came to be, dive into the creative process and share advice for brands interested in creating their own podcast.
Brianna LaFleur Reputation Marketing
YouTube
Erica Osher VP, Products & NPM Creative
National Public Media
Brittany Luse Host of the “The Upload: The Rise of the Creator Economy”