Fuse: Connecting With Your Audience Through Representation and Empowerment


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Connected TV: Where we’re going & how we’re going to get there


While the 2020 census revealed that the US is more racially and ethnically diverse than ever, TV programming continues to under-represent diversity at an alarming rate. Latino-owned Fuse Media has put representation, inclusion & empowerment at the core of its brand. Join Judi Lopez, Head of Content Distribution & Advocacy, and Fernando Romero, Head of Ad Sales, as they discuss how this mission has shaped and inspired the company's programming strategy, advocacy decisions and insights they bring to brand partners.
Judi Lopez Head of Content Distribution & Advocacy
Fuse Media Inc.
Fernando Romero SVP, Head of Sales
Fuse Media Inc.
Matt Scheckner Global CEO
Advertising Week


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