Bet on Culture, Not Ads with Triller CEO, Mahi de Silva

Triller focuses on creating cultural moments that span ecosystems, bye-bye walled gardens! Triller’s segments target cultural moments like Fight Club, the overnight transformation of boxing with 2 of the top 10 largest PPV events in history and the latest acquisition of Verzus founded by rap legends Timbaland and Swizz Beats, Triller TV, which will host shows featuring Jennifer Lopez, the D'Amelio family among others - Triller is owning sustained cultural moments. With competitors facing increasing government pressure, brands are turning to Triller and their unique approach of empowering creators to create culture, not advertisements. With the increasing trend of brands attaching themselves to creators, influencers and tastemakers, this is a look into the creator economy that marketers and agencies need to hear more from.