Alright, TikTok - Show Me How To Effectively Plan, Buy, and Measure


Up Next:

16:22

Interview with Matt Scheckner, Chairman, Advertising Week


More than 1 billion people around the world come to TikTok every month to be entertained, inspired, and discover something new. On TikTok, brands are given an opportunity to connect with their community, market their products, and build their brand presence. In this session, we’ll share how brands of all sizes can reach and connect with a global audience authentically. We’ll walk through how to buy inventory on TikTok, how to measure success, and how to scale on the platform.
Ludovic de Valon Managing Director, Global Native & Brand Advertising Solutions
TikTok
Jorge Ruiz Global Head of Marketing Science
TikTok


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