More than ever, marketers are seeking an omnichannel view of the customer while combating major industry challenges-- impending regulation and uncertainty, the deprecation of third-party cookies, disparate measurement, and heightened walled gardens. Find out the role that identity plays as these industry leaders try to achieve multi-touch attribution in an ever-evolving world.
Megan Pagliuca
Chief Data Officer
Hearts & Science
Daniella Harkins
Chief Evangelist, Agencies
LiveRamp