The Soulful Art of Persuasion: How to Evolve Your Brand in an Age of Distrust

Forget everything you’ve read about old school persuasion tactics. In an age of pervasive social media and radical transparency, where motivations are always suspect and facts collide, to be persuasive today in business and media, you need to put your authentic self forward and stay true to your values. Hear from Mekanism CEO and author of The Soulful Art of Persuasion, Jason Harris, and Love Wellness Founder & CEO, Lauren Bosworth, as they discuss what it takes to build real long term brand success by being yourself.