Today, data informs, enables and fuels billions of dollars of digital advertising. It has become table stakes. But in a rapidly shifting landscape, what's next in data? How will brands leverage their own first-party data in new and innovative ways? What does advertising look like in a post-GDPR world? How do you find and leverage unique, deterministic, intent-based data like that found on social and commerce platforms? We'll hear from influential executives who have a clear vision of the future.
Scott Kelliher
Head of Brand Advertising and Partnerships
eBay Advertising
Suzy Deering
Vice President and Chief Marketing Officer
eBay North America
Steve Carbone
Managing Director, Chief Digital & Investment Officer
MediaCom
Randall Rothenberg
President and Chief Executive Officer
IAB
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