The OTT landscape today is seemingly crowded and confusing. Hear from top agencies and their advertising partners about challenges and solutions for today and tomorrow—how they are making sense of OTT, why they are using it and how they are building their media mix for a balanced overall strategy.
Mark Rotblat
Chief Revenue Officer
Tubi
Mike Law
President
Amplifi US
Catherine Sullivan
Chief Investment Officer
Omnicom Media Group NA
David Campanelli
EVP, Co-Chief Investment Officer, Video
Horizon Media
Ari Rosenfeld
Investment Lead
Wavemaker
Up Next:
27:15
Self-Service Revolution: Empowering the Media Industry Through Automation
28:27
Not Your Momma's Local TV
29:51
Measuring What Matters: Unlocking Incrementality for Business Outcomes
Try these courses
Learning Path:
The Fundamentals of Advertising
7 Videos, 2.25 hrs
Learning Path:
The Fundamentals of Generational Marketing
5 Videos, 2.5 hrs
Confirm Delete
You are about to delete the record, this procedure is irreversible.
.jpg)
