Its time to re-think storytelling, creativity and media roles into the strategy.
Data is changing our business. Using analytics to help understand trends and hot topics, identify white space and create engaging content will accelerate in 2020 and beyond. Marketers have to start breaking down the silos between channels and begin using the real multichannel strategies.
Learn how creativity and platforms are keys to achieve this.
Ivette Chalela Naffah
Waze Ads Marketing Director, Latam
Head Of Marketing