Digital approach on Brand Strategy Post Covid19


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Despite uncertainties in the current world, people around the world are beginning to think about the post-pandemic future - many sharing the opinion that previous lifestyles will drastically change once everything returns back to “normal”. In the past, the world has experienced recessions, large-scale terrorism and natural disasters that had an immediate effect on local populations; however, the modern world has never faced the challenge where virtually every life is at risk at once.
Yoshiki Okayasu Head of DIGITAL
TBWAHAKUHODO Inc.
Riku Akimoto Country Manager
Stylus Japan Inc.


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