Tom Hall Masterclass: Six Second Epics - Creating Engaging Micro Narratives

The launch of Byte (by the team behind Vine) marks another entrant into the crowded market of short form video. Vine had a special place in the hearts of its fans due to the way its creators thrived within the confines of the six second video limit. Tom Hall, content strategist and founder from creative agency Contented Brothers, conducts a whistlestop tour of some examples of effective short narrative techniques that creators are using to turn six seconds into a story. We illustrate these techniques with some examples and aim to extract some tips for advertisers and marketers.