Reimagining Jaguar: A Look Behind the Electrifying Rebrand

Join us for a fireside chat with Rawdon Glover, Managing Director of Jaguar, as he shares a behind the scenes look at the reinvention of a great British brand. We’ll explore the key elements of Jaguar’s bold transformation, including the elevated repositioning of an iconic brand. This is an opportunity to hear first-hand the motivation behind the rebrand, the need for change and what the future looks like as Jaguar celebrates its ninetieth year.