Join us for a panel discussion on how programmatic DOOH can unlock the power of contextual relevance at scale. Our expert speakers will explore the benefits of ‘Moment Targeting,’ the latest in DMO and DCO technology and the role of data insights in unlocking precise targeting capabilities. We'll also examine best practices for measuring brand lift and footfall traffic and how to drive real-world results through DOOH campaigns.
Lee Cutter
VP, Sales | UK & Emerging Markets
Hivestack
Richard Bon
Managing Director
Clear Channel
Alys Donnelly
Head of Programmatic
Kinetic
Ben Wilkins
Product Director
Skyrise
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Learning Path:
The Fundamentals of Programmatic
4 Videos, 2.25 hrs
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The Fundamentals of Data Marketing
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