Every marketer is having conversations about inflation, the economy and what their customers can afford to pay. They aren't easy conversations, but they are crucial to success.
Marketing should be at that table. We should be part of the solution and work out the plans and strategies to see us through. The Institute of Practitioners in Advertising bring you the experts that will help you with these tough conversations.
Grace Kite
Economist and Founder
Magic Numbers
Sarah Stallwood
COO and Economist
Magic Numbers
Ross Farquhar
Marketing Director
Little Moons
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