Purpose and Profit: What It Takes To Deliver Both


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The pandemic accelerated trends and placed more responsibility on the corporate sector. In this panel, presented by the World Media Group, we discuss the importance of a purpose driven vision and strategy. Duncan Chater, Managing Director, Europe at Bloomberg Media leads the discussion around how Purpose can drive business transformation and profits, alongside the challenges and opportunities business leaders and marketeers face along the way.
Duncan Chater Managing Director, Europe, Bloomberg Media
Bloomberg
Sue Unerman Chief Transformation Officer
MediaCom
John Rudaizky Partner, Global Brand and Marketing
EY
Louisa Harris Head of Sustainability and Systems Change
Brandpie