Advanced TV powered by data & ad tech


Up Next:

31:35

How AI Will Help Marketers Do the Best Work of Their Careers


The way we watch TV has changed. Cord-cutting streaming solutions are transforming the industry, media consumption is changing and solutions are required to adapt and evolve like never before. Additionally, traditional broadcasters are evolving and offering viewers standalone streaming apps for on-demand viewing on a variety of platforms. Programmatic ad buying is at the heart of the shift in digital advertising. Featuring Acxiom, SpotX, Honda and Samba TV.
Christiane De Carvalho Senior Director, Global Data and Partnerships
Acxiom
Hitesh Bhatt Regional Vice-President, EMEA
Samba TV
Joanna Burton VP of European Strategy
SpotX
Alastair Mack European Media Lead
Honda


Try these courses



Learning Path:

The Future of TV presented by Ampersand

10 Videos, 6.75 hrs
Learning Path:

The Fundamentals of Blockchain

4 Videos, 2 hrs