Despite the complexity of the digital supply chain, automation continues to influence process of buying and selling. As this process evolves, quality data, brand safety and delivering on the user experience are essential to keep top of mind. What does this look like in a year’s time? And how can businesses small and large benefit and optimize growth through automation? Featuring GroupM, Vevo, Xaxis EMEA and Verizon Media.
Silvia Sparry
Managing Director of Operations
Xaxis EMEA
Natalie Gabathuler-Scully
SVP, Revenue Operations
Vevo
Jenny Kirby
Managing Partner Digital Services
GroupM
Simon Halstead
Head of Open Demand, EMEA
Verizon Media
Matt Greenberg
Chief Revenue Officer
Advertising Week
