The State of Digital Advertising in 2019

Digital has fundamentally changed the way brands must think about advertising. Changing media consumption habits, a growing numbers of devices and channels available for reaching audiences at scale and the introduction of new technologies, like the forthcoming development of 5G, are making it that much easier for brands to make memorable connections with consumers. OpenX VP of EMEA, Gavin Stirrat, presents his take on the current state of digital advertising.