Unlocking Data for Better Outcomes in Health & Wellness

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How the Rise of Streaming, AVOD, and Programmatic Changed TV-Buying For Marketers

The data revolution is here and it is helping every industry take giant leaps forward in delivering better experiences and services particularly in healthcare. With more data than ever being collected and more people willing to share their data, this could potentially help provide unprecedented engagement and care, leading to better patient outcomes and lower health costs.
Bryan Donovan VP, Data Strategy & Acquisition
Hilary Gentile Global Chief Strategy Officer
McCann Health
Benjamin Rolnik Director of Stanford's Healthcare Innovation Lab
Stanford Health
Sarah Caldwell General Manager, Crossix Analytics

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The Fundamentals of Data Marketing

7 Videos, 3.25 hrs