Alan Parker, Chief Innovation Officer of Energy BBDO, and Jack Daniels Brand Manager, Ed Carias share a case study exploring Jack Daniels' recent Crash the Couch Virtual Music Festival.
Alan Parker
Chief Innovation Officer
Energy BBDO
Ed Carias
Brand Director, Jack Daniel's
Brown-Forman
Up Next:
16:06
Do I Have Your Attention? Navigating Entertainment Marketing in an Era of Content Abundance
23:38
Investing in Today's Attention Economy: Creating and Building Winning Brands
23:52
The Iconic Everyman: A Conversation with Kenan Thompson
Confirm Delete
You are about to delete the record, this procedure is irreversible.
