In this panel, Indeed's VP of Global Brand Marketing, Jennifer Warren and Care.com’s General Manager of Consumer and Enterprise, Natalie Maylisch will speak to how the job market has shifted over the last year, with a specific focus on how this impacts women and working mom’s. Looking forward they will explore how women and working mothers can navigate the new state of work, and how employers can best accommodate them.

Female tech leaders will come together to discuss what is needed to make the future truly female, including how paid family leave is critical for creating an equitable future. The conversation will go on to discuss how businesses can better support working moms – from their staff to their customers – including what moms really need, how to engage millennial women, and what makes a good family leave policy.

Kids and Family podcasting is rapidly growing and it is opening up new revenue streams as brands search for safe audio content to support. Join Thomas DeNapoli, Chief Strategy Officer, APM Studios, and Molly Bloom, host and co-producer of “Brains On”, one of the leading show in the space, who will discuss the evolution of kids audio programming that is still untapped in the greater podcast landscape. They will be joined by brands and experts who are involved in kids and family programming as...

Davina McCall is one of the most recognisable faces on British television and has become a household name for millions. But, behind that famous face is something we don’t often get to hear about; Davina the person, as an entrepreneur and mother. Helen Gorman is a working Mum too. But she’s also a brilliant #marketer & managing partner at Let’s Reset. Suki Thompson (Founder & CEO Let’s Reset) discusses what makes them both feel passionate at 50 to grow businesses they love and explores what...

AWMoms Global Table Talk Working Moms are today’s front-line warriors balancing responsibilities at home and at work. They stare down unique challenges on a daily basis and for Moms looking t re-enter the workplace, COVID-19 has made a hard job even more difficult. Advertising Week and Facebook are partnering to expand AWMoms, a year-round initiative to provide working Moms and returners alike a special Community where they can come together to learn, share experiences, network and more to...

Hear from industry leaders who double as moms for an honest conversation around moms in the workplace. Hear their take on the great values of having moms in leadership roles, the physical, mental and emotional challenges for working moms, and how the the future of work can be more inclusive for them -- in particular as the lines between "work" and "home" are blurred.

There is no word in the English language for a parent who has outlived their child. There are many reasons for this, but one is that we simply don't talk about it. As an industry that is designed to change behavior and frequently influences the adoption of words and phrases into every day conversation, Katie Ingram, Mother to a stillborn daughter, sends out a rallying cry to ad land to help find the words.

Kristen Bell and Dax Shepard will share the story of their mission driven baby goods company, Hello Bello, along with a candid conversation about parenting in the age of Covid.

Black moms' spending power is growing at a more accelerated rate and they control the lion's share of the total Black spending power, which will reach $1.5 trillion in 2023. These women not only influence what other Black generations (Baby Boomers, Generation X) and what Black men spend their money on, but as early adopters of trends, Black women also influence the general population. And yet -Black moms are still a population that goes consistently overlooked, and advertisers are without a...

Audiences trade in the currency of authenticity and trust; if a brand is authentic, it is rewarded with trust. Nowhere is this demonstrated more clearly than among the Mom community on Twitter. In this session, Twitter and Kraft Heinz will discuss why Twitter has become such an important hub for parents, and offer insight on how brands can build an authentic voice within that community.

Just when we thought we’ve figured out the psyche of millennials, here comes another tough market to penetrate. Who are these Momillennials? Being one of the most coveted demographic groups in the eyes of modern marketers, millennial moms are a source of great economic power. However, it is not easy to understand the way they think, act and purchase. For one, it is important to note that millennial moms are completely different from their own mothers. Merlee Jayme heads Dentsu’s...

Hear a brief presentation by Jennifer Gefsky, co-author of YOUR TURN: Careers, Kids, and Comebacks - a Working Mother's Guide, followed by a panel discussion on how to make work work for you... Whether that means taking time off for parenting, getting back into the workplace, looking for balance, or having ambition to prioritize your career. Or anything in between! Hear honest tips and tricks from moms who are making it work for them, and how you can too.